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will be responsible for the Sensations and Doritos brands, reporting to Greg Lyons . ( Marketing ) Media Paul ...
Allen will be responsible for the Sensations and Doritos brands. He will report to Greg Lyons, marketing director for Walkers brands. Lyons was promoted to his current role last year from marketing director of Walkers' core brands. His responsibilities span the Walkers Crisps, Doritos, Sensations ...
as diverse as Peperami, OXO and Doritos leaned on consumers to come up with ideas for products ...
LONDON - Doritos is re-releasing its user-generated "Tribe" ad for a second run due to an uplift..." campaign that saw Doritos challenge the public to create an ad that could be beamed to aliens and give them ... and the public was asked to vote for the best one. Peter Charles, the brand manager at Doritos, said: "The ...
The spot, which is based around a man being hit in the crotch, is part of the Doritos ... . She added that Doritos' agency, Goodby Silverstein Partners, had been very supportive of the contest. The spot, called "free Doritos", which cost just $2,000 to make (mostly spent on feeding the cast ...
are enabling brands to build deeper relationships with consumers. Earlier this year Doritos ran a campaign ...
Walkers Quavers 35-40 35-40 6 8 Walkers Doritos 35-40 35-40 2 9 Kettle Foods (all ...
LONDON - Walkers is rolling out a major brand extension to its Doritos tortilla chips range...The range is already available in the US, where it has driven incremental growth of the Doritos ... the flavours. Doritos recently ran a campaign that encouraged consumers to create and then chose the brand ... the category average by 15% in value and volume. The Doritos brand is handled by marketing director Thomas ...
his arrival in 2005. He took on his current role as senior brand manager on Doritos in 2006, and last ... and counts running and playing football among his hobbies. Dream job 'Working at Doritos: it's fun ...
LONDON - Doritos has had more than 200 entries to its competition to find the best customer...The competition, launched in March, is based on a similar successful contest in the US. A shortlist of five finalists will be chosen 21 May. The winner will be announced on 13 June, and get to meet senior staff at Doritos UK ad agency Abbott Mead Vickers BBDO. Visit the Doritos You Make It We Play ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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