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Dogs beat Darth Vader in Super Bowl ad ratings

Spots for Bud Light by DDB and Doritos by Goodby Silverstein were America's favourite ads during...Bud Light "dog sitter" and Doritos "pug attack" were each rated 8.35 out of 10, topping ... house party. "Pug attack" repeated Doritos' past theme of a man teasing a dog with the snack ... Light 'dog sitter' by DDB Doritos 'pug attack' Goodby Silverstein ...

Doritos 'late night' by AMV BBDO

Walkers crisp brand Doritos has launched a new campaign to promote two new flavours inspired

Reality's new dimension

used mostly in short-term campaigns designed to maximise 'wow factor'. Doritos and Wrigley were among ...

Top five consumer trends in 2009

as diverse as Peperami, OXO and Doritos leaned on consumers to come up with ideas for products ...

Biggest brands: Top 10 brands by product category 2008

Walkers Quavers 35-40 35-40 6 8 Walkers Doritos 35-40 35-40 2 9 Kettle Foods (all ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.