Helen Edwards on Branding: Apple of their eye
29 Sep 2010 | by Helen Edwards
): Five years ago everyone wanted a counter-intuitive campaign like this. Dove was also a popular ...
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digital account for Unilever's Dove deodorant portfolio, Philips media in North and Latin America ...
): Five years ago everyone wanted a counter-intuitive campaign like this. Dove was also a popular ...
.' Having joined the Unilever graduate scheme, he worked on a range of brands including Dove and Persil. A ...
the Dove brand into male grooming. The outcome of the recent launch - his biggest to date - will define ...
his two thousand word ads for Dove Soap or the double page Guinness ads where he explained ...
was the "Only Dove is one-quarter moisturizing cream" campaign, which helped Dove to become the top-selling soap ... and Dove. Earlier in his career Hayden worked for Chiat-Day, where he was responsible, along with Lee ...
, as will long-time MPC dove David Blanchflower when the real committee meets. Blanchflower, who is based ...
LONDON - Dove's 'Campaign for real beauty' ads, featuring images of 'real women' of all sizes...to Dove s four-year campaign and to its ad agency Ogilvy Mather. It would be particularly hypocritical following Dove s popular viral video Dove Evolution , which shows an attractive but bare ... . And we don t have any record of him actually working on any of the Dove campaign ...
Unilever with palm oil for use in products such as its Dove skincare range are destroying the Indonesian ...
Cruz was wearing false eyelashes in L Oreal s Telescopic Mascara TV spot. While Dove manufacturer ... . However, it stumbled when the latest Dove viral campaign provoked calls of hypocrisy from those who ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.