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BA unveils plans for giant screen in Olympic Park

in the lead-up to the Olympics includes the unveiling of a 'Dove' aircraft, created as part o f the brand ...

Hit or Miss? British Airways launches airplane-themed pop-up restaurant

Developed by Cake, the restaurant is part of the carrier's 'Great Britons' campaign, which has also seen BA create dove-themed Olympic planes. Under the campaign, hundreds of free flights were offered to promote British talent in fields such as art and design and sport. How I see ...

BA unveils Olympic Dove plane livery

British Airways has revealed the design of its Dove aircraft, commissioned to celebrate the London...BA's Great Britons Programme has signed up British celebrities Heston Blumenthal, Richard E Grant and Tracey Emin to act as mentors in a series of projects. The Dove has been designed by Pascal Anson ... for the dove's beak, the fuselage and wings for the bird's main body and the tailfin for the tail feathers ...

Google ranked top brand and Dove enters top 20

Dove has replaced Nokia in the top 20, according to the annual YouGov BrandIndex league table....is Unilever-owned Dove, replacing Nokia, which had a difficult 2011 as its mobile phones were hit by the increasing usage of Apple and Google-Android smart phones. YouGov attributed Dove's performance to the on ...

BA brings in Emin to oversee London 2012 'dove' project

British Airways is planning to decorate a number of its aircraft to look like doves in celebration.... According to BA, it used to be a tradition to set doves free during the Games. ...

Social video explodes as brands 'become friends' with consumers

Since 2006, when the most-shared video was Unilever's 'Dove Evolution', there has been a 20-fold increase in the sharing of branded content. Even over the last year, the increase is significant. In 2010, the top 20 most-shared videos generated five million shares (5,302,340) and 205,850,936 views. In 2011 ...

Inferno lands Dove Spa creative brief

Dove Spa, part of the Unilever Ventures group, has appointed Inferno as its lead advertising agency....after a competitive pitch. The agency will be responsible for Dove Spa's first-ever campaign, due ... Dove Spa product range, available in-store or through Dove Spa's e-commerce site, and will be involved in plans to refurbish and design the spas. Dove Spa was launched to capitalise on the mass-market appeal ...

Marketing's Power 100

the Dove brand into male grooming. The outcome of the recent launch - his biggest to date - will define ...

Brand Manager of the Week

as yourself can be good business. What is your favourite campaign or slogan? The Dove 'Real Beauty ...

Biggest brands: Top 10 brands by product category 2008

male-grooming brand owes much to its tongue-in-cheek advertising. While Dove grew sales by 8 ... -120 18 6 Dove (total) 125-130 120-125 8 7 Johnson's (total) 125-130 130-135 -5 ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.