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for its Dr Pepper brand....The agency will now handle all of Dr Pepper's online marketing, as the brand increases its spend on digital. LMFM's first campaign for Dr Pepper, which will break later this year, will run across the brand ... was swapped for an old man. Coca-Cola has signalled its intention to increase advertising activity for Dr ...
Coca-Cola is reviewing its approach to digital marketing after a Facebook campaign for Dr Pepper...The campaign by Coca-Cola, which owns the Dr Pepper brand, resulted in a 14-year-old girl s status ... relationship with the agency. The spokeswoman added: 'It has been brought to our attention that the Dr Pepper promotion on Facebook posted an offensive status update. We apologise for any offence caused ...
So, your new client Coca-Cola has asked you to create an engaging Facebook campaign for Dr Pepper...in Lean Mean Fighting Machine losing its Coca-Cola client. The agency had picked up the Dr Pepper account ...
centred on a Facebook hijack promotion for Dr Pepper that went horribly wrong and is probably best
Vizeum, which already handles the media planning and buying duties for Coca-Cola GB which includes brands Coca-Cola, Fanta, Sprite and Dr Pepper will start work on the new accounts from 1 January. The decision to move the additional soft drinks' businesses into the Aegis agency will enable Coca ...
The two parties have, according to sources, "mutually agreed" to end their relationship after a social media campaign for Dr Pepper went awry . The opt-in campaign resulted in a 14-year-old girl's status being hi-jacked and a reference to a pornographic movie inserted in its place. The status ...
, Dr Pepper and Lilt brands. In its second-quarter results, announced last week, Coca-Cola posted a 15 ...
Healthcare information provider Dr Foster Intelligence has called in agency help as it looks...Journalista has been appointed by Dr Foster Intelligence for a media and public affairs brief ... in the consultancy stages of policy decisions. The agency will also run Dr Foster Intelligence s day-to-day press office. Journalista founding director Holly Sutton will head up the account and report to Dr Foster ...
for Dr Pepper. During their time at WCRS Co, Elliott and Williamson made a number of changes ...
at Initiative, Los Angeles, responsible for accounts such as Dr Pepper Snapple Group, CBS Network and Lionsgate ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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