04 Apr 2002
| by Jennifer Whitehead,
LONDON - Dr Pepper this week continued its 'What's the worst that could happen?' campaign with a...Dr Pepper, asking him: "What's the worst that could happen?"
The boy sips the drink, but gags as he ...
.
Previous Dr Pepper ads "butt-naked kid" and "over-friendly father", which include similar cringing-teen scenarios, will also continue to be screened.
Judith Levey, Coca-Cola brand PR manager, said: "The Dr ...
02 Dec 2008
| by Daniel Farey-Jones
LONDON - Dr Pepper has run into a legal battle with Axl Rose, who is claiming its recent Guns N...the Guns N' Roses brand. A letter to the Dr Pepper Snapple Group from Rose and Guns N' Roses lawyer Alan ...
. Unfortunately, Dr Pepper has now magnified the damage this campaign has caused through its appalling failure ...
in March he was "happy" to have Dr Pepper's support. Dr Pepper has issued the following statement: "For ...
10 May 2002
| by Claire Billings,
LONDON - Dr Pepper/7-Up is following Pepsi and Coca Cola with the launch of a new flavoured drink..., which was announced earlier this week.
Red Fusion is the first new addition to the Dr Pepper brand since the drink first launched 117 years ago. Red Fusion is described by Dr Pepper/7-Up as having a "variety of fruity flavours including the basic profile of Dr Pepper".
Red Fusion will initially ...
23 Oct 2008
| by Staff
NEW YORK - Soft drinks brand Dr Pepper owes every person in the US a can of soda -- and all because...In March, Dr Pepper said that it would give every man, woman and child in the US a free can ...
, by logging on to the Dr Pepper website and registering their details. They will then be sent a coupon for a free can, which they can redeem at any retailer that sells Dr Pepper. Tony Jacobs, vice president ...
14 Mar 2007
| by Staff
, which includes the Dr Pepper brand, after it was confirmed that investor Nelson Peltz and his US hedge...Trian, known for being an active investor that targets undervalued companies, has taken a 2.98% stake in Cadbury Schweppes, making it one of the firm s five largest investors. As well as Dr Pepper, in the US Cadbury Schweppes owns 7-Up, which it has also launched a low calorie version of called 7-Up Plus ...
21 Jan 2004
| by Jules Grant,
with the appointment of Universal Studio Network's sponsorship director Marian Peppers as its head of commercial...Peppers will head up the strategic business marketing of the Capital Radio Group brands, which ...
Performance as marketing product manager for music in October.
Peppers will report to commercial marketing ...
development director early last year.
Peppers has more than 13 years' experience working with media owners ...
24 Feb 2003
| by Claire Billings,
LONDON - Hachette Filipacchi UK has appointed Manchester-based sales house The Pepper Group...of Hachette Filipacchi UK, said: "We've chosen the highly respected Pepper Group because of the company's vast experience of working with northern-based clients."
The Pepper Group takes over the work for Red, Elle ...
after two years.
Howard Foster, managing director of The Pepper Group, said: "We are delighted ...
21 Nov 2005
| by by Julia Pearlman
LONDON – Carlson Marketing has appointed Steve Luengo-Jones as the new head of Peppers & Rogers...including British Airways, Avis, Thorn EMI, ERA Technology, GM and EDS.
In his new role at Pepper ...
20 Nov 2007
| by Staff
LOS ANGELES - US rock band Red Hot Chili Peppers are to sue cable station Showtime Networks.... Showtime Networks, which is owned by CBS, is now being sued by Red Hot Chili Peppers over the use ...
associated in the mind of the consumer with Red Hot Chili Peppers. The band s lawyers also argue ...
prior to the Red Hot Chili Peppers lawsuit. Anthony Kiedis, lead singer and frontman of Red Hot Chili ...
23 Aug 2004
| by Staff,
Ad Pepper UK beat three other online specialists to win the account and will begin work immediately.
The agency's brief will be to ensure advertisers use the CosmoGirl! website in an interactive ...
of CosmoGirl!, said: "The appointment of Ad Pepper takes the commercial development of CosmoGirl ...
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