Search results for Dr Pepper

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Burson-Marsteller wins Dr Pepper

to promote its soft drinks brand Dr Pepper, as the brand seeks to compete in the increasingly competitive...to promote its soft drinks brand Dr Pepper, as the brand seeks to compete in the increasingly competitive ... sales of Dr Pepper among younger audiences. Its work will include promoting Dr Pepper in the teenage ... managing director David Brain will head the account, reporting to Dr Pepper marketing manager Peter ...

Dr Pepper returns to TV

LONDON - Dr Pepper will be back on TV screens for the first time in four years as new marketing...campaign and this summer a new Dr Pepper pack design will incorporate the tagline. The award ... director for Coca-Cola Great Britain said: Dr Pepper continues to inspire real love amongst its current loyal drinkers, but we want the next generation of brand fans to know and love Dr Pepper just as much ...

Dr Pepper revives Mother ad campaign

LONDON - Love-it-or-hate-it soft drink Dr Pepper is returning to TV after more than four years...: Dr Pepper continues to inspire real love amongst its current loyal drinkers, but we want the next generation of brand fans to know and love Dr Pepper just as much. Promotional packs will give buyers ... campaign is set to distribute a million 150ml cans. New packaging for Dr Pepper s latest campaign ...

CAMPAIGNS: B-M puts the pop into Dr Pepper - Youth Marketing

Dr Pepper was invented in 1885, which makes it older than Coca-Cola....Dr Pepper was invented in 1885, which makes it older than Coca-Cola. The drink is a ... . Cadbury Schweppes bought the global Dr Pepper brand in 1995, and relaunched it in the UK in 1996. Since ... that once consumers have tasted Dr Pepper, repeat purchase is high. An integrated campaign has been ...

Mark Ritson on Branding: Snapple is an object lesson in equity

. This week sees its former beverage business listed in New York as DPSG - Dr Pepper Snapple Group.

Coke's youth drinks ditch diet tag for 'Z' branding

The branding, which stands for 'zero added sugar', will run across Coke's youth product portfolio of Sprite, Fanta, Dr Pepper and Lilt. It is the first time Coca-Cola GB has developed an umbrella ... was working on the campaign. Mother currently works on Lilt and Dr Pepper, Soul on Fanta and Lowe on Sprite ...

Coke's youth drinks ditch diet tag for 'Z' branding

The branding, which stands for 'zero added sugar', will run across Coke's youth product portfolio of Sprite, Fanta, Dr Pepper and Lilt. It is the first time Coca-Cola GB has developed an umbrella marketing ... was working on the campaign. Mother currently works on Lilt and Dr Pepper, Soul on Fanta and Lowe ...

Celebrity Sell Out: Alesha Dixon sells out to Toblerone

Dre I ve got something to say: rap legend sells out to Dr Pepper ...

Coke hires Naked and Mother to halt decline

, Dr Pepper, Sprite and Lilt re-branded under the Z label, standing for zero added sugar. Mother won ... range, but no above-the-line advertising is currently planned for Lilt Z, Sprite Z or Dr Pepper Z ...

Coke hires Naked and Mother to halt UK sales decline

of carbonated soft drinks will see the diet and light versions of Fanta, Dr Pepper, Sprite and Lilt re ... -the-line advertising is currently planned for Lilt Z, Sprite Z or Dr Pepper Z. The appointment does not include ...

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