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LONDON - The National Basketball Association has appointed Ad Pepper Media as its worldwide media...Ad Pepper Media beat nine other hopefuls to secure the two-year rolling contract, which means NBA.com will become one of Ad Pepper's premier brands and the flagship site in its sports offering. It will offer ... . Mark Nall, managing director of Ad Pepper, said: "The NBA has over 450m fans worldwide and is putting ...
LONDON - The Walt Disney Company has named former Procter & Gamble executive John Pepper as its new...Pepper joined the Disney board in March 2004 and will take the reins from Mitchell at the beginning of 2007. The appointment will mean that Pepper will take chairmanship of one of the largest ... look forward to working with him in his new role." Pepper added: "The board recognises the trust ...
LONDON - GCap Media has booked the Red Hot Chili Peppers to play a special London gig in November.... The Red Hot Chili Peppers, whose latest album is the platinum-selling 'Stadium Arcadium', are normally ...
ASOS Dr Pepper the Pepperhood (Coca-Cola) Zone Lynx Excite Unilever Skoda Fallon Skoda ... British Gas Nectar Award British Gas Dr Pepper the Pepperhood (Coca-Cola) Zone Hotels ...
, Hollyoaks, Doctors, Lewis, Dr Pepper 73 EastEnders, Lewis Kronenbourg 72 Two ...
every conversation is peppered with the question "why?".
manager at Coca-Cola, a company that knows through its Dr Pepper brand that things can go wrong ...
The Archbishop of Canterbury, Dr Rowan Williams, has waded into the debate over advertising
published on brand equity measurement. Dr. R.K. Srivastava, Emeritus Professor at Bombay University
Footwear brand Dr Martens, once the preserve of manual workers, skinheads, punks and indie kids.... So a brand like Dr Martens no longer has a narrow stereotype audience, but is used by kids across ... . Invention, self-confidence and authenticity define the Dr Martens brand in my mind. These facets emanate ... to itself. At its heart, Dr Martens now has a powerful vocabulary with which to engage a mass audience ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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