11 May 2012
| by Loulla-Mae Eleftheriou-Smith
the "Make mine milk" campaign to encourage consumers to drink low-fat milk.
02 May 2012
| by Helen Edwards, PPA, Business columnist of the year
After years promoting bigger pack sizes as offering better value, it appears food and drink.... Through a series of experiments involving different-sized drink and snack options, the authors demonstrate ...
and UK that shows a clear correlation between low socioeconomic status and obesity.
The food and drink ...
-vulnerable hardest, even marketers of relatively healthy food and drink brands will find themselves on the back foot ...
24 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
Delabriere, who will be responsible for global and local marketing strategies for the Maltesers, M Ms and Galaxy Bitesize brands, will report to Mars Chocolate UK vice-president of marketing Michael Magee.
During his three-year spell at Innocent Drinks, Delabriere led a series of marketing ...
19 Apr 2012
| by Gemma Charles
-based drinks, but Starbucks is not changing its pricing, so those accustomed to paying for an extra shot will now shell out 14% less for their drink. The rationale, adds Cranna, is that Starbucks' focus ...
in March. It has also moved into the energy-drink sector with the launch of Refreshers, a canned beverage ...
17 Apr 2012
| by Noelle McElhatton
. The Academy s point is half-valid: it feels odd for fast food and fizzy drinks to be sponsor ing the Olympics ...
13 Apr 2012
| by Matthew Chapman
much to limit obesity or curb binge drinking. "Rather than wasting time and money on what is clearly ...
13 Apr 2012
| by Matthew Chapman
they have no business in this country."
While he has adopted a collaborative approach with the drinks ...
21 Mar 2012
| by Daniel Farey-Jones
in partnering with us", holding up the Responsibility Deal on food and drink as evidence.
Speaking on Budget ...
08 Mar 2012
| by Kim Benjamin
marketing manager at Inbev UK and senior product manager at First Drinks. The case for Simon Gresham ...
06 Mar 2012
| by Adam Woods
and Heineken's for an undisclosed sum but they are much else besides.
They guarantee the drinks brands ...
and Cape Town."
Balakrishnan says Facebook and the drinks brand owner adopt a similar working ...
Concern warned that under-age Facebook users could easily be targeted by drinks firms if they lied about ...
to remove filters
