15 May 2012
| by Sara Luker
The firm is looking for a consumer agency that can handle an all-encompassing brief across its six categories, ranging from fashion to sports drinks.
Extreme's categories include Extreme Hotels, travel ...
Drinks.
The company has previously handled PR in-house and used PR support on a project ...
02 May 2012
| by Loulla-Mae Eleftheriou-Smith
The novel initiative is just the latest in a series of promotions run by Virgin Atlantic for its upper-class passengers.
Dubbed the "Little Richard", the ice cubes will be dropped into drinks on selected Virgin Atlantic flights in May to celebrate the launch of the airline's revamped on-board bar ...
19 Apr 2012
W Communications was appointed by Visit Sweden to create a highly targeted campaign that would promote Sweden as a new culinary nation of Europe, with a focus on the province of Skane as a destination.
21 Mar 2012
| by Daniel Farey-Jones
in partnering with us", holding up the Responsibility Deal on food and drink as evidence.
Speaking on Budget ...
02 Feb 2012
| by David Benady
, and railed at the drinks industry for supplying cheap alcohol, particularly in supermarkets, for fuelling a culture of binge-drinking.
Neither was former prime minister Tony Blair averse to giving brands a ...
19 Jan 2012
| by Nicola Clark
could be set out simply as 'I'd like to sell the world a Coke', but today, with both the soft-drinks ...
' Coke brand.
Now, the company's drinks portfolio is more varied, from Diet Coke and Coke Zero ...
, by volume, 75% of the drinks it sells at the Games will be lowor no-calorie products, such as water, juice ...
09 Jan 2012
| by Maisie McCabe
struck a three-year deal , with a focus on responsible drinking messages.
ollow Maisie McCabe ...
20 Dec 2011
| by Nicola Clark
him this season. Instead, pointing to the Olympics, he claimed that the soft-drink giant wanted more ...
the show after using the 3000 he reportedly earned from appearing in the spot to pay for drink and drugs ...
was fined 25,000 for his role in a high-profile binge-drinking session.
Tindall, who married the Queen ...
06 Dec 2011
| by Noelle McElhatton
for such an outcome.
The drinks company, and its chief marketing officer, Andy Fennell, have long hailed the value ...
02 Dec 2011
| by Staff
The Lionels.
Here is a full list of all the category winners:
Alcoholic drinks
Miss Jones Co ...