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A look at the performance of Lynx in social media over the past four months....NOVEMBER Despite the launch of Lynx's new fragrance, Final Edition, conversation focused on the AAR's ban of a Lynx digital campaign and a separate poster ad. DECEMBER Scantily clad models ... . JANUARY After dominating the male market for 27 years, Lynx announced plans to release a women ...
Skip to table Lynx does two things consistently well: pitch its ads at its core market ... of these girls. They buy into the concept that even if you're a nerd, 'the Lynx effect' will make all your dreams come true. It is like an ad version of Nuts. This is, in part, achieved by Lynx's use of a self ...
cash consideration of 9m. UBC Media purchased video production company Radio Lynx (since renamed Lynx Content) in August 2009 for an initial cash consideration of 1.6m. UBC said Lynx Content has exceeded ...
of brand recall, while ads for toiletries fared well in the most-liked list, with spots for Sanex and Lynx ... - 134 4 Lynx - 132 5 Aldi - 170 'choir' 'beach ...
years, with a highlight being an exciting social media campaign for Lynx that featured an interactive ... . An excellent awards performance including an IPA Effectiveness Award for Lynx in social media and six DMAs ...
, with the Sure, Dove and Lynx brands in its portfolio. A committed advertiser, its products have a high level ... of the strength of Lynx, which has established itself with its irreverent advertising personality as the brand ... ads championing 'The Lynx effect' line have kept the brand fresh. Beiersdorf's Nivea ...
AlmapBBDO Sao Paolo 3 Y R Dubai 4 Jung von Matt Hamburg 5 Colenso BBDO ...
s Magnum; Toni Guy; Vaseline and Lynx; the Universal Pictures films 'Battleship' and 'Immortals'; GSK ...
Mindshare has created an augmented reality campaign for Lynx - decided to put its media account up for pitch ...
strategies for Dove, Vaseline, Radox, Lynx and Dove Men+Care. He started his Unilever career as a graduate ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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