27 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
Dulux
70.59
9
Jaguar
70.20
10
Royal Doulton
69.89
11 ...
11 Oct 2011
| by Alex Brownsell
AkzoNobel, the owner of Dulux, is to align its portfolio of paint brands under a single "premium...The company owns 14 paint brands, including Dulux in the UK and Asia, Coral in Brazil and Flexa ...
, with local flexibility," she added.
In the UK, Dulux is currently promoting the 50th anniversary of its ...
strategy for Dulux and its sister brands.
The account had previously been handled by Euro RSCG London ...
22 Sep 2011
| by Loulla-Mae Eleftheriou-Smith and John Reynolds
insight," which included work by Nike, Dulux, and Unilever-owned Lynx.
"It doesn't come much more ...
15 Dec 2011
Craft Lion for Dulux "walls", directed by Berg. Stink won two golds and a platinum at Creative Circle ...
30 Sep 2011
| by Staff
compaign through a partnership with Dulux paint....dedicated Dulux microsite. All money raised will go directly to Unicef, the children's charity.
Other ...
Pullen, UK marketing director for Dulux, said: "Dulux has a mission of 'Adding Colour to People's Lives ...
08 Mar 2012
| by Loulla-Mae Eleftheriou-Smith
Dulux, the paint brand, is placing consumers' emotional connection to the brand at the heart of its...The 'Home Improvement by Dulux' campaign by BBH focuses on the brand's ability to change consumers' homes and moods, through the redecoration of individual rooms.
It runs under Dulux's "Let's colour ...
hails the return of the iconic Dulux dog, which was left out of the brand's "Let's colour" global ...
18 Apr 2012
| by Matthew Heath, chief strategy officer, LIDA
( )
Birds Eye Rice Fusions
The Assembly/Carat
53
2
( )
Dulux
Bartle Bogle ...
13 Dec 2011
| by Alex Brownsell
of uncharacteristically lean years.
New-business results were strong, with clients including Dulux, Waitrose and Sol ...
22 Mar 2012
| by Alex Brownsell
emphasising price to a more emotionally led form of brand-building.
DIY brands such as Dulux have long ...
that for the past 15 years, Dulux marketing has 'emotionally focused on the benefits of decorating to inspire people ...
BRANDS: PRICE Vs EMOTION
LETTY EDWARDS - UK MARKETING DIRECTOR, DULUX
On price messaging 'We ...
03 Jun 2011
| by Anne Cassidy
, and Hugh Treacy, managing director. The shop's major clients include Dulux.
Anomaly
Paul Graham ...