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Reckitt Benckiser ramps up Durex global digital plans

Reckitt Benckiser (RB) is looking to enhance the global digital presence of its Durex brand....and build a website for Durex, which it acquired in 2010. The development comes shortly after the brand ... before airing on TV. It is understood that the appointed agency will be Durex s first retained ...

Reckitt buys into Indian market

. The company completed the takeover of SS L, which owns the Durex and Scholl brands in November, and showed ...

Durex ad offers Play-ful reason to stay indoors

Durex is backing its Play products with a new winter campaign, featuring the recently introduced...The campaign, by McCann Manchester with media planning and buying by Universal McCann, breaks tomorrow (25 November). The campaign features two TV ads one for Durex's two in one massage range, and one for the Play lubricants, which will be supported by in-store, online and social media activity ...

Reckitt Benckiser hands Durex and Scholl work to Euro RSCG

Reckitt Benckiser has moved UK and global ad duties for its newest brands, Durex and Scholl...SSL International, the maker of Durex condoms and Scholl footcare products, was acquired by Reckitt Benckiser in a 2.54bn deal in July . The appointment of Euro RSCG ends Durex's 12-year ... will happen over the coming three to six months, Reckitt Benckiser said. In August Durex experimented ...

Reckitt adds Durex and Scholl to stable for £2.54bn

Reckitt Benckiser, the maker of Nurofen and Clearasil, is to buy Durex condoms maker SSL for £2....8bn. He also said the addition of Durex, the condom brand, and SSL's market-leading footcare brand ... of 802.5m and an operating profit of 126m. SSL s two major condom brands are Durex and Contex. Its ...

 

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