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PRCA rejects complaint against Bell Pottinger following Independent sting

The PRCA has rejected a complaint against Bell Pottinger Public Affairs (BPPA) following a sting.... Francis Ingham, PRCA CEO, said afterwards that the BIJ/Independent sting had failed in its ostensible ... in general. He described the sting as underhand, unethical and improper in PRWeek late last year. ...

BJK&E to rebrand as Maxus

BJK&E is to be rebranded as Maxus and will serve as the UK base for WPP's global Maxus media...of the Maxus network in October. Following the rebrand, BJK E will continue to be led by the joint managing ... . The UK is a crucially important market, and BJK E can help us deliver our vision there." Jennings said: "The way we ve positioned BJK E and the work we ve done fits well with Group M s plans for Maxus. We re ...

BJK&E to rebrand as Maxus

LONDON - Kelly Clark, global chief executive of Maxus, has confirmed WPP agency BJK&E...and retain its current management structure. BJK E already shares a number of international clients ... is a crucially important market and BJK E can help us deliver our vision there." BJK E was launched ...

BJK&E secures Shoestring brief

LONDON - BJK&E has won a competitive pitch for the UK media planning and buying account for online

E.ON appoints MVi to search account

LONDON - Energy company E.ON has appointed MVi, MediaVest Manchester's digital division, to handle.... The appointment of MVi to handle all of E.ON s search engine marketing, which followed a six-way pitch, will take ... business brief called for the winning agency to demonstrate how E.ON could maximise customer acquisition and retention in both residential and SME market segments, and Arslan Sharif, head of propositions and e ...

E.ON appoints LBi to handle digital account

E.ON has appointed LBi to its digital account after a pitch against undisclosed agencies..... It will initially redesign E.ON's website. The pitch kicked off last February and was handled by Agency Insight. E.ON previously worked with Grand Union on its digital business. Delaney Lund Knox Warren currently handles E.ON's ad account, which also includes some online work. In May, E.ON launched its first TV campaign ...

Is over-reliance on e-mail killing the art of selling?

E-mail is now a central part of our daily working lives. But is this relatively new form...if we let it. E-mail offers a quick, easy and cost-efficient way of communicating information with a ... person and it's much more difficult to build a rapport with someone via e-mail. Our induction training now includes a session on e-mail - how to ensure that a client requesting an e-mail is not a fob off ...

Marus steps down from BJK&E

LONDON - Tara Marus, board director at BJK&E, has left the media agency after 13 years to take a...The agency said that Marus, who joined the company on work experience and subsequently rose through the ranks, had left to pursue personal interests . BJK E has promoted associate director Katy Clarkson to board director, taking over the flagship Chrysler, Jeep Dodge account previously headed by Marus ...

Clarkson replaces departing Marus on BJK&E board

LONDON - Group M media agency BJK&E has promoted associate director Katy Clarkson to the management...was account director. Robinson had been working with BJK E in a consultancy role and prior to that worked at Aegis-owned media company Vizeum. Tim Irwin, managing director at BJK E, said: We have now got a ...

BJK&E wins Illinois Bureau of Tourism media

LONDON - The Illinois Bureau of Tourism (IBOT) has appointed WPP's BJK&E to handle its UK media...BJK E won the account after a competitive pitch against other undisclosed agencies. In its new online winter campaign, breaking this week, IBOT aims to position Chicago as a superior venue to New York for tourists travelling to the US this Christmas. The creative work is by JWT. Most of the media budget ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.