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A&E moves into media

LONDON - Adam & Eve and the7stars are launching a media agency called Eden.

E-mail can still be a blast

E-mail is as relevant as ever, but not enough marketers are utilising it to engage young people....If I had a pound for every article I've read about whether e-mail is on the way out, well - I ... of them. E-mail might not be the sexiest communication channel available, but it certainly serves a valid purpose and continues to thrive. The continued success of e-mail marketing lies in clever behavioural ...

Campaign beats postal strike with e-mag edition

users in e-mag format....View the latest edition of Campaign in e-mag format . More than 40,000 Royal Mail workers are currently on a 48-hour strike over proposed reforms of pay, jobs and modernisation. Subscribe to Campaign ...

E.ON appoints LBi to handle digital account

E.ON has appointed LBi to its digital account after a pitch against undisclosed agencies..... It will initially redesign E.ON's website. The pitch kicked off last February and was handled by Agency Insight. E.ON previously worked with Grand Union on its digital business. Delaney Lund Knox Warren currently handles E.ON's ad account, which also includes some online work. In May, E.ON launched its first TV campaign ...

E.ON calls digital advertising review

LONDON - E.ON, the energy provider, is on the lookout for an agency to handle its digital...Agency Insight is handling the pitch and RFIs were sent to agencies on Wednesday morning. The winning agency will handle both online advertising and web design and build briefs. E.ON's digital ... was an augmented-reality project backing E.ON's sponsorship of the 2009 FA Cup. Created by TBWA\London, the work ...

Sainsbury's backs e-commerce site with first campaign

LONDON - Sainsbury's is launching its first TV ad promoting its e-commerce website, www.sainsburys.co.uk.

Campaign magazine available in e-mag format

for free in e-mag format.

Watchdog slams E.ON wind farm ads

for E.ON's West Ancroft wind farm....for around 10,200 homes and readers would understand this to be an approximation. Because E.ON had ...

Campaign launches Daily Fix e-mail bulletin

LONDON - Today, Campaign launches its Daily Fix e-mail bulletin, your source for all the best...and around the world. And if you sign up to our news alert service, we'll e-mail you with breaking news too ... bulletin, Creative Fix, which will be delivered to your inbox every Thursday. Sign up for Campaign e ...

MPG creates E! Entertainment Facebook campaign

MPG International Media Contacts is to promote E! Entertainment's 'Live From the Red Carpet...The show, from E! Entertainment, the US-based TV network, began in 1996 with a Joan Rivers ... to click a link to drive them back to the E! Online Facebook page . The app is integral to 'The Party ... E! Entertainment Television's 'Live From the Red Carpet' programming event for the 2011 Bafta Awards ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.