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EDF's 'Green Britain Day' event stings rivals into war of words

14 Jul 2009 | by Amy Golding

LONDON - Last week, environ-mental marketing was very much back on the agenda, as the UK's biggest energy companies quarrelled publicly over which was the greenest.

E.ON shortlists three agencies

09 Feb 2009 | by Joe Thomas

LONDON - E.ON has short listed three agencies to pitch for its £20m advertising account, currently

E.ON to drop FA Cup sponsorship

02 Sep 2009 | by Ed Kemp

LONDON - Energy giant E.ON will end its sponsorship of the FA Cup after this season's final in May....E.ON, which has also been a sponsor of Ipswich Town Football Club, had leveraged its sponsorship through its 'Carbon Footyprint' campaign, which helped fans reduce their carbon footprint when travelling to games. Last season, E.ON replaced the campaign with a family-focused drive, featuring members ...

E.ON ad campaign promotes energy efficiency

29 Mar 2010 | by Alex Brownsell

LONDON - E.ON has rolled out an ad campaign explaining why it wants consumers to use less energy....: 'Why on earth would an energy company want me to use less energy?' The ad claims: 'We're E.ON. We ... . It marks the latest in a series of campaigns in which E.ON has attempted to position itself as leading a ... year. E.ON director of brand and communications, Jeremy Davies, said: "We genuinely want to engage ...

Electricity supplier E.ON cuts prices

12 Feb 2009 | by Joe Thomas

LONDON - E.ON, the energy giant, has become the latest utility company to slash the price...the end of March, and 4.1m E.ON customers will benefit from the reduction. Graham Bartlett, managing director of E.ON's Retail business, said: We know our customers are facing difficult times and we ... .' E.ON has also announced the expansion of its WarmAssist' product, aimed at providing additional ...

E.ON in push to convert home mover prospects

27 Jan 2011 | by Daniel Farey-Jones

Utility brand E.ON has become the first brand that uses sampling channel Home Move Box to make...from British Gas in October, E.ON has reached around 50,000 households. It is now paying ... -by-month basis. The terms allow E.ON to make phone calls to prospects about utility services and about the contents of the Home Move Box E.ON supplies a TV power-down plug. It must not promote non-utility related ...

E.ON signs David James for football push

06 Jan 2010 | by Joe Thomas

LONDON - Energy giant E.ON has signed England goalkeeper David James to promote its sponsorship...Winterbottom of the Energy Trust and Graham Bartlett, managing director of E.ON UK. The top prize is a chance to walk out with the teams at The FA Cup Final at Wembley in May. James was first used by E.ON two season ... . E.ON's sponsorship of the FA Cup is set to end following the final this coming May. The company ...

Gap rolls out iPad e-commerce app

07 Apr 2010 | by Alex Brownsell

LONDON - Fashion brand Gap is launching an e-commerce app for Apple's new iPad created by digital

Mercedes-Benz supports E-Class with push

19 May 2009 | by Staff

LONDON - Mercedes-Benz will support the launch of its latest E-Class Saloon and Coupe ranges...that develops the pleasure' theme through the use of a blinking eye. Each blink reveals another aspect of the E ...

E.ON replaces head of marketing communications

16 Sep 2011 | by Matthew Chapman

Utilities firm E.ON has hired Daren Carter to replace incumbent head of marketing communications...In his new role, Carter will be required to bring together all of E.ON s paid-for and through ... in January, after the creation of E.ON s Energy Solutions business, which is designed to help customers ... + in October, having joined E.ON in 2007 as head of advertising and brand strategy before being installed ...

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