Publisher moves to e-vouchering
18 Jan 2005 | by MediaWeek
Trinity Mirror’s regional division is to replace its vouchering system for placing adverts with a new online advertisement verification system.
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A&E moves into media
21 Jan 2010 | by Noel Bussey
LONDON - Adam & Eve and the7stars are launching a media agency called Eden.
CAMPAIGN DIARY: YOU MUST REMEMBER
29 May 1998
with Sting singing Englishman in New York....with Sting singing Englishman in New York. This week, we still want to know the ads as well as the names of the famous songs and artists used in the work. Fax your answers to 0171-413 4507 or e ...
NEWS BRIEF: Shazam signs deal with Universal Records
02 Oct 2003
Sting's latest single, Send Your Love. Sting fans who have registered with Universal or Shazam
SALES PROMOTION: A lesson in online brand promotion - Robert McLuhan reveals how e-tailers can
23 Mar 2000 | by ROBERT MCLUHAN
with the offer of a high-performance Subaru Impreza. E-mail, too, is a particularly promising strategy ... Aaron O Sullivan. One partner is office and home furniture e-tailer Space2.com, whose managing ... . Universal Music, owner of the Motown, Polydor and Island labels and artists such as Elton John, Sting ...
E.On 'E.ON family cup final' by TBWA\London
12 May 2009
The FA Cup Final is nearing and E.On is highlighting its sponsorship of the event
INTERNATIONAL BRIEFS: WKO hires Trimedia and Euro RSCG E&E
29 Nov 2002
Trimedia and Euro RSCG E E to handle PR and advertising respectively in a three-year retainer deal. Reports
CAMPAIGNS: Site success for Thames Water e-PR - E-Public Relations
28 Sep 2001 | by BEN BOLD
Group won the best use of e-PR category at the PRCA Frontline Awards for its campaign for Thames Water ... aligned with a life-giving commodity (i.e. water). A charity website was created that gave ... . Columns in national newspapers that recommend websites were targeted via e-mail. A viral e ...
RBI launches e-business title
06 Mar 2000 | by MediaWeek
RBI launches e-business title...Reed Business Information has launched a monthly e-business spin-off to its leading computer title, Computer Weekly. Computer Weekly E-Business Review is being targeted at 65,000 senior e-business decision ... , company chief executives and marketing directors. Sales of E-business review are being handled ...
First-e cancels TV campaign
25 Oct 2000 | by MediaWeek
First-e cancels TV campaign...Interent bank First-e has scrapped a multimillion pound TV advertising campaign just a fortnight ... to creative agency Fallons and media agency BMP Solutions in Media. First-e halted the campaign partly ... its name in the wake of its takeover by Spain's Uno-e. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
