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Sorrell bids to diversify WPP with tech launch

" for the CMOs building websites and e-commerce executions while still allowing the CTOs to see the spaghetti ...

'We have to build better brands and we need a different conversation', admits Tesco chief

and West Midlands. Clarke indicated the greater emphasis on e-commerce would allow Tesco to focus ... not live up to expectations. The Tesco Direct non-food e-commerce site currently has 80,000 products ...

Mothercare to close more than 100 stores and revamp online presence

were down 6.2% in the UK, while sales from its Direct in Home e-commerce operation dipped 3 ... change skills, plus e-commerce and international brand expertise. Simon will take whatever action ...

Maxus picks up online media account for Bench clothing

The account will include all online search and display requirements for the brand, with estimated annual billings of 500,000. Nik Burton, head of e-commerce at Americana International, the parent company of Bench, said: "We are delighted to have appointed Maxus. They really impressed us ...

M&S appoints SapientNitro to boost web sales

move designed to generate e-commerce revenues of £1 billion....is expected to take place. SapientNitro s task is to create a digital platform and e-commerce system ...

Guess pushes for social and e-commerce combination

Wallet, is attempting to integrate e-commerce data with its social CRM intelligence....dedicated vice president of social media, considers integrating e-commerce data with social networks ... the new technology platforms to drive its e-commerce sales across 23 countries. "Instead of the shotgun ...

Digital Report: Social Commerce - Sound of the crowd

of the touchpoints. SHOPPING - THE NEXT STEP FOR SOCIAL MEDIA Amazon was the first e-commerce site to truly ...

Your mobile, the high street and the internet

, Coda Research Consultancy predicts that sales through M-commerce will account for 8.5% of all e-commerce ...

Stella McCartney targets UK with e-commerce

Stella McCartney, the fashion designer, has launched an e-commerce site in the UK for the first

Digital Marketing Group profits drop 14%

Digital Marketing Group owns the 20:20 agency brand and operates in e-commerce and data services, which it said was still waiting for a recovery in financial services. The company's results ... need to invest to protect that we have." E-commerce was a bright spot, with gross profit climbing 68 ...

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