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Confessions of an internet adman

, albeit more targeted and less fundamental to the creative experience. TV will be e-commerce ...

More Th>n hires Ian Hood as head of e-business

Hood joins from AXA-owned insurance firm Swiftcover.com, where he headed up e-commerce marketing functions. He has previously held marketing roles at Direct Line. Ian has a fantastic track record in developing transactions on insurance websites, and will bring with him a wealth of experience ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.