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MasterCard unveils PayPass digital wallet

MasterCard will debut PayPass in the UK, US, Canada and Australia in the third quarter, with a further global roll-out in 2013. The service will include in-store contactless payment technology and a mobile and online checkout button, which brands can use on their e-commerce websites. Several ...

ISBA president Woods: Marketers must shape online regulation

between valid concerns on privacy and enhancing the consumer experience and fostering e-commerce ...

Unilever tops 2012 Marketing Society Awards nominations

Communications The British Heart Foundation PHD Top Boy (Channe 4) Livity E-commerce ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.