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THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy

leaves Bates. BIRTHS A thousand e-commerce ventures ... Omnicom launches Optimum Media ...

Saatchis picks up Pet’s Pyjamas pan-European task

to promote the company s mail order, e-commerce and interactive TV business, the latter of which ...

Research reveals top three brands for UK managers

Research by the Value Engineers has revealed the brands that UK s brand managers would most like to manage, and which are the turn-offs. Of the top 12 most desired brands, only one was e-commerce ... Party sinking into the least-wanted list. Interest in managing an e-commerce brand was high ...

Stop Press

Interactive, the internet and e-commerce division of Flextech, has agreed to pay pounds 7.2m for a 77 ...

NEW MEDIA: Briefs

and much delayed global e-commerce venture, finally went live last week after six months of technical ...

Lands’ End site lets pairs shop online

Lands End, the US direct-sell clothing retailer, is to launch its first e-commerce site in the UK...Lands End, the US direct-sell clothing retailer, is to launch its first e-commerce site in the UK next week. The site will feature special software which allows pairs of consumers to shop ... and print activity. Media is being handled by MediaCom. Lands End launched its US e-commerce site ...

DESIGN: What is the future for UK shopping? - Interiors and ’experimental shopping have never been so vital, writes James Curtis

. The rise of e-commerce Stores in all areas of retail are adopting a similar approach, and book retailers - more threatened than most by the rise of e-commerce - have done some interesting work ... to sell repeat prescriptions and basic drugs. For most retailers, e-commerce is not a threat ...

ANALYSIS: How Nike’s brand is bouncing back - Last year was one of Nike’s most difficult in its 30-year history, but the sportswear giant is now working hard to reshape perceptions of the brand

first foray into e-commerce. For Nike s marketers, the challenge of the next millennium ...

CAMPAIGN INTERACTIVE: PRIVATE SURF WITH FRED FIELDS

-up has one great example of what should happen when you build an online e-commerce business - and four...Jeans, boots, alcohol and cars. Allegedly core areas of competency for any American male (that s me), and extra vital for those working in the fast-paced world of new media. This month s round-up has one great example of what should happen when you build an online e-commerce business ...

NEW MEDIA CHOICE: Adidas runners

. At present, the site is not e-commerce capable, but I guess that may well be an option in the future ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.