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to the newly created role of business development director, heading its partnering and e-commerce activity ...

Ants unite in debut TV ads for LetsBuyIt.com

LetsBuyIt.com, the pan-European e-commerce website that offers co-operative shopping, is using...LetsBuyIt.com, the pan-European e-commerce website that offers co-operative shopping, is using an army of ants in its new advertising campaign to drive home the message of strength in numbers. The ads form the first part of a multi-million pound pan-European TV, outdoor, press and online campaign ...

Close-Up: Perspective - Adland must look to new markets in merger-mania era

with the words international direct marketing, e-commerce and the Asian economic recovery and expect anyone...It has not always been the case that a columnist in a London advertising magazine could begin with the words international direct marketing, e-commerce and the Asian economic recovery and expect anyone ... with me. For in the week of AOL/Time Warner s merger with EMI, the proposed Procter s e-commerce deal ...

Emap builds £4m construction service

Emap is to invest more than £4 million in a web publishing and e-commerce service for the construction industry. Construction Plus will bring together a series of free community-focused web portals ... initially come from recruitment advertising but that e-commerce deals and commission from transactions would ...

Campaign Diary: Game that’s sweeping the globe as bullshit backlash takes hold

on the ceiling just to stay awake in meetings as some boring person drones on about media neutrality or e-commerce ...

Interactive TV: Been There, Done That - TV sales are still regarded as a rather radical concept, but Canal Plus in France and QVC in the UK can teach lessons for the interactive future. Hilary Curtis reports

. The services that Canal Plus provides include ForumBoutique, an interactive application for advertising and e-commerce ... services in the future, but the main money will be made through e-commerce and advertisers. He ... made this year, Fau says. Around 90 per cent of it will come from e-commerce or advertising ...

Interactive TV: TV Ads Without Ad Agencies - Clients appear to be venturing into the brave new world of interactive TV without the help of agencies, Richard Cook says

, better speed and a convenient return path that is just made for e-commerce and interactivity, has been ... it will continue for much longer. Most of Open s original e-commerce clients did a deal with the service direct ...

Media: For The Record

of business development director to head its partnering and e-commerce activity. Miskin was previously ...

Campaign Interactive: Perspective

they are there and they will explain that it is a brilliant technology company. Ask someone why they work for e-commerce company ...

Opinion: News Analysis - Thriving dot.coms turn heat up on financial PR/The rapid financial life-cycle of internet start-ups is putting pressure on hi-tech agencies and financial and IR specialists alike. How will they cope?

, which specialises in financial and e-commerce PR, this month opened a London office to support ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.