to remove filtersCAMPAIGNS: Financial PR - Mantra aids J-Lewis with buy.com buy
23 Feb 2001 | by BEN BOLD
retailer John Lewis and convey this as a key point in the latter's e-commerce strategy. To stress that buy ...
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Littlewoods picks Target to modernise its image
16 Mar 2001 | by CHRIS SCOTT
Littlewoods, the high street retailer, catalogue shopping service, and e-commerce merchant, has appointed The Target Consultancy to handle its brand PR. The account, which is worth pounds 150 ... e-commerce capabilities. Of the need for brand PR, Fernihough said: 'Littlewoods ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
