Advertising and marketing spend first to go says report
09 Dec 2002 | by Claire Billings,
The study, called the Autumn 2002 E-commerce Report, found that 39% of small businesses cut their ad and marketing spends at the first sign of trouble, compared with 36% of medium-sized businesses and 37% of large businesses. Out of 1.1m UK businesses surveyed, 38% of all companies slashed ...



