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AI lands Post Office digital brief

The win comes just weeks after AI changed its name from Arnold Interactive following its purchase by Media Square from French owner and global media network Havas. Allison Wightman, Post Office e-commerce commercial manager said “We needed an agency that would share our vision and could work as a partner with us ...

Alliance & Leicester banks on Carat

The incumbent agency, MediaVest Manchester, has retained the £8m television account, bringing the total Alliance Leicester billings including inserts, direct marketing and online to £28 million. Stephen Leonard, Alliance Leicester director of brand marketing and e-commerce, said: "We have taken a ...

Advertisers not speaking to Gen Jones

planning director at Carat, said that Generation Jones is a very tech-savvy audience pushing e-commerce ...

Ingram shuffles management pack

report on E-commerce as well as grocery and clothing retail in Europe . However Duncan ...

LETTER OF THE WEEK

agency as a result of e-commerce downturn. Your agency integration analysis ( Thinking as one: a single ...

Virgin Money lines up with Associated

on the previous quarter for online classified, display and e-commerce revenues. Commercial director ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.