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Carat lands £7.5m Alliance & Leicester press account

. Stephen Leonard, Alliance & Leicester director of brand marketing and e-commerce, said: "We have taken a ...

RFU revenue doubles in wake of World Cup

Sales from the RFU's Rugby Store for the year to the end of June rose by more than 90% to £7.7m, with December alone accounting for £1.7m. Revenue from e-commerce more than doubled. RFU chief executive Francis Baron said tie-ups struck since the World Cup, with brands including O2, Tetley, Nike and BA ...

Abbey's new website improves clarity and accessibility

Murphy, head of e-commerce at Abbey, said: "Our aim with the new site is to inform people, not to be a ...

A&L kicks off £17m media review

and Walker Media. A L is ploughing £10 million into its e-commerce operations but is committed to a £12 ... of brand marketing and e-commerce, has overall responsibility for the review. An A L spokeswoman ...

Alliance & Leicester kicks off review of £17m media task

and Walker Media. A&L is ploughing £10m into its e-commerce operations but is committed to a £12m annual TV ... marketing and e-commerce, has overall responsibility for the review. An A&L spokeswoman confirmed: "We ...

Media Spotlight: Can opportunistic Google find a strategic vision?

Gmail e-mail service and its Froogle e-commerce site is not tipped to be a runaway success. Meanwhile ...

A&L creates £5m comparative ads

Leicester's in-house design department. It was overseen by director of e-commerce and brand marketing ...

Fry stars in £5m integrated Alliance & Leicester push

with the "Big Four" providers receive. Stephen Leonard, director of brand marketing and e-commerce ...

Abbey appoints Oyster Partners for website overhaul

The site will focus on providing a new platform for Abbey customers, to make applying for accounts and other banking services easier online. Oyster won the business after a pitch managed through the AAR. Mary Murphy, head of e-commerce at Abbey, said: "We appointed Oyster Partners as it has a ...

The Marketing Society Awards 2004: Internal marketing

Capital began using e-commerce systems about five years ago. However, while the medium has the potential ... that this was due to the fact that much of what e-commerce does is hidden and therefore, once in place, is not 'front of mind'. Though successful, the e-commerce business was not being sold on to clients. Some ...

 

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