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Bigmouthmedia to lead Cdiscount UK launch

LONDON - France's largest e-commerce retailer Cdiscount has appointed bigmouthmedia to lead

Bigmouthmedia lands UK search account for France's Cdiscount

launch of France's largest e-commerce site, Cdiscount....The online retailer launches in the UK this month with a range of aggressive offers it claims will undercut the competition by up to 50%, with the aim of challenging the dominance of the British market s biggest e-commerce brands. Cdiscount UK s online marketing manager, Arfan Sabir, said Bigmouthmedia ...

MandMdirect.com appoints Sansom as marketing director

Sansom's new role encompasses customer acquisition and retention, e-commerce and catalogue production. He previously worked with the world's second largest e-tailer, Otto Group, where as business ... responsible for Comet's first e-commerce website and for building a multi-channel strategy for Shell ...

Right Media hires new international account manager

He will be responsible for building relationships with European members of Right Media. This will include providing best practice advice and campaign management. Lutt joins Right Media from the e-commerce marketplace technology and services company, ChannelAdvisor, where he was a corporate account manager. Prior ...

Sorrell forecasts bleak 2009

revenues next year will be internet-based, driven by search and e-commerce activities, according to Sorrell ...

LV= in Christmas viral promo

scoreboard, LV= is banking on players passing the game on to friends. Joanna Lidgey, e-commerce executive ...

Winter striptease in National Lottery ad

Abbot Mead Vickers BBDO has created the spot, which breaks tonight, for lottery operator Camelot. The new creative follows on from ads launched last month, which portray the give-it-a-go attitude of players. Ailsa McKnight, brand marketing and e-commerce director at Camelot, said: "The latest ad is a ...

Bauer appoints Silverpop to email marketing brief

.com , Bauer's new online luxury fashion club. Alex Pickering, Bauer's head of data services, said: "E-commerce ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.