to remove filtersConfessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
, albeit more targeted and less fundamental to the creative experience. TV will be e-commerce ...
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G2: Data at the core
29 Jun 2011 | by Tim Hipperson and Stefan Kniess, G2
with discounts. Next-generation e-commerce Hundreds of start-ups are experimenting by building a social ... for business. The platform is shaping e-commerce for the next generation as more shops are being created within ...
Winter striptease in National Lottery ad
03 Dec 2008 | by Staff
Abbot Mead Vickers BBDO has created the spot, which breaks tonight, for lottery operator Camelot. The new creative follows on from ads launched last month, which portray the give-it-a-go attitude of players. Ailsa McKnight, brand marketing and e-commerce director at Camelot, said: "The latest ad is a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
