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Digital Work: From brief to browser

13 May 2010

a significant contribution to e-commerce sales via the club's website, tottenhamhotspur ...

The week in marketing

11 Aug 2009

Budget hotel chain Travelodge has appointed Charlie Herbert to the position of e-commerce director ...

Eurostar hires RAPP to direct account

18 Nov 2008 | by Joe Thomas

RAPP has been handed the consolidated account, and will be tasked with supporting Eurostar across three core areas - CRM, loyalty marketing and e-commerce. Over the coming months, Eurostar will be further developing its traveller communications and refining its award-winning website . ...

Gossard starts selling entire range online

06 Nov 2008 | by Fiona Ramsay

LONDON - Underwear brand Gossard has launched a website with e-commerce capability, making

Talk is cheap, but priceless: As online advertising slows, digital's strength as a word-of-mouth platform will be its greatest asset

04 Nov 2008 | by Andrew Walmsley

. E-commerce continued to grow, web traffic expanded, and sites such as eBay were in their heyday ...

Levi's changes digital strategy with new website

16 Oct 2008 | by Fiona Ramsay

and skaters on the site to give users a more intimate relationship with the brand. A revised e-commerce ...

Delivery issues are holding back online sales

06 Oct 2008 | by Fiona Ramsay

LONDON - The UK retail industry is losing out on more than £2.3bn a year in revenue due to poor e-commerce...The report, by Verdict Consulting for Webloyalty, entitled 'How to pull customers online', calculates that an e-commerce site converting just 1% more visitors into paying customers could generate an additional 678m in revenue. It highlights key barriers to purchase, including concerns over delivery ...

McDonald's and Toyota among first sponsors of MySpace Music

25 Sep 2008 | by Fiona Ramsay

music downloads through MySpace Music's new e-commerce offering, powered by Amazon MP3. Users can also ...

Revamped bmi homepage features aerial Flickr photo updates

25 Sep 2008 | by Fiona Ramsay

The first stage in the programme has gone live with the launch of the new homepage , designed by digital agency Prospect in conjunction with bmi's in-house e-commerce team. The branding will work alongside M C Saatchi's creative campaign for the airline. The new homepage uses aerial shots of the London ...

Ann Summers marketing director Julian Baker to join TK Maxx

17 Sep 2008 | by Jemima Bokaie

to replace Baker. It has also looking to appoint a new position of e-commerce director as the website becomes ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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