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HMV names GT as UK digital agency

GT will handle all of the digital communications needs of HMV, including its strategy, site design, e-commerce and digital marketing. Justin Moodie, the head of online experience at HMV UK, has led the agency review since the pitch kicked off last November. It is understood that GT pitched against LBi ...

Winter striptease in National Lottery ad

Abbot Mead Vickers BBDO has created the spot, which breaks tonight, for lottery operator Camelot. The new creative follows on from ads launched last month, which portray the give-it-a-go attitude of players. Ailsa McKnight, brand marketing and e-commerce director at Camelot, said: "The latest ad is a ...

HMV calls digital review

. The review follows the departure of Gideon Lask, HMV's e-commerce director, who left in autumn to join ...

Pet brand Pedigree in digital overhaul

A number of undisclosed digital agencies pitched for the business last week. Pedigree is expected to decide on a new agency at the end of this week. The digital account spans ?e-commerce, retail work, strategy, advertising, digital content and social networking. The pet brand is expected ...

Carat keeps Legal & General and BAA media accounts

and Universal McCann.Nick Adderley, the former marketing director at LoveFilm and head of e-commerce marketing ...

Eurostar seeks DM shop for Euro task

The brief will include all of Eurostar s on- and offline loyalty communications across Europe, e-commerce, pan-European online marketing and ECRM programmes specific to the UK. The planned consolidation ... appointing a small roster of shops. Louise Holah, the e-commerce, commercial and CRM manager at Eurostar ...

The Work: New campaigns - UK

PROVOCATEUR - LESSONS IN LINGERIE CREDITS Project: Lessons in lingerie Client: Paula Roberts, e-commerce ...

Speedo in hunt for new digital agency

global online community as well as e-commerce solutions. ...

HMV appoints LBi to create Facebook rival

companies. Gideon Lask, the e-commerce director for HMV, said: The HMV social networking site ...

Media Perspective: Innovation and investment can lift the men's market

are focusing on a transactional, e-commerce-based option (looking beyond the men's market, Conde Nast ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.