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Understanding always-on business decision makers

s work and personal lives. We found that 97% of UK business executives send work-related e-mails ...

School Reports 2012: Proximity London

for the agency in 2011. A campaign for Volkswagen included a business-to-business e-mail campaign that allowed recipients to take a test drive in the e-mail. The campaign brought the VW models to life in digital form ...

Methodology: How the Top 100 is compiled

copy of the next questionnaire, e-mail: mediacommunicationuk@nielsen.com ...

Top 100 creative agencies 2011

the scope of PR into new media such as social networks. Digital has expanded the penetration of DM through e-mail ...

Engagement with social network advertising

personal information such as names, e-mail addresses, and even credit card details, will only further add ...

How UK consumers purchase, use and enjoy content on iPads, Kindles and e-readers

with their tablet is undeniable: 92% of them use the device to surf the web. Sending/reading e-mails is also high ... to read books. And these are very regular habits too. Almost all iPad owners go online and deal with e-mails ... 24 hours, with almost as many (73%) checking e-mail when they are there. Reading newspaper ...

A UK snapshot: Digital is dead. Long live Digital

can do - blogging, e-mail, e-commerce, etc - most people in the UK have tried almost all of them ... -marketing channels, such as e-mail, will need to become more targeted and sophisticated - the days of mass emails ...

AOP: The new rules of engagement

on a computer is on communicating with other people; namely e-mail, social networking and instant ...

Media Forum: Can Channel 4 change?

rivals has never been as stark." - Got a view? E-mail us at campaign@haymarket.com ...

Whitepaper: Seven Things You Should Know about E-Publishing

website or via e-mail. Whether you are a magazine publisher, are developing an annual report ... content or links to content via e-mail or text message. Leveraging these viral marketing mechanisms ... -627-4101, e-mail sales@zmags.com or visit us on the web at www.zmags.com . On Zmags' website , you ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.