Not rules, but tools
25 Jun 2010 | by Annette King and Emma de la Fosse, OgilvyOne London
than 0845 numbers, it benefits the whole industry to know this. To start the ball rolling, we've e-mailed ...
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iCrossing founder integrates SEO and social media for PR platform
22 Jul 2010 | by Jacob Mathias
" beyond the standard text in an e-mail attachment. The pitches, which are built into microsites, can ...
Experian CheetahMail expands with Auckland office
24 Jun 2009 | by Staff
. Merakovsky said: "Our ability to deliver permission-based e-mails across the globe in more than 40 local ...
DM Media Digest: Coca Cola, Orange, Dell, P&G, Google, BBC, Washington Post
09 Jan 2009 | by Noelle McElhatton
-response channel, the article states. Ad Age.com, 6 January 2009 UK e-mail law 'attack on rights' From March all internet service providers (ISPs) will by law have to keep information about every e-mail sent ... , gathering details on every text sent, e-mail sent, phone call made and website visited, is a waste of money ...
Opinion: Data in digital doesn't need to be baffling
28 Aug 2008 | by Richard Greenhalgh
than increase volume. Access to more data should not give way to the temptation to e-mail everyone all ...
Opinion: To ask or not to ask - understanding the Permission Spectrum
28 Aug 2008 | by Nick Fuller
e-mail marketing and most of the trends here look to be heading in the same direction. This is about ...
Tangent hires Firebox.com's head of design
14 Aug 2008 | by Dan Leahul
-Taylor will be involved in all aspects of web and e-mail design for clients, which include the Labour Party, Borders Books ... has an outstanding track record in e-mail commerce, website and e-mail design, which he can bring ...
Three tips for a Happy Christmas email campaign
17 Dec 2007 | by Simone Barratt
to safeguard their good reputation. So here are three simple but effective steps e-mail marketers should take before sending out their Christmas e-mail campaigns this year. Firstly, address your list hygiene ... sure you're relevant. People who haven't opened, clicked, or responded to your e-mails in 12 or more ...
Goodwill messaging: a long term e-mail strategy
23 Oct 2007 | by Simone Barratt
Here's an unconventional wisdom: you can send non-promotional e-mail messages and still see...-term sales. For e-mail marketers focused solely on immediate promotions, mailings like this often aren t on their radar. Thank you e-mails, welcome messages, reminders, information updates and the like ...
Tesco and Asda probed in price war inquiry
20 Aug 2007 | by Joe Lepper
on this matter. We are confident that once the Commission has searched through the millions of e-mails involved ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
