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E.ON creates role

E.ON, the German energy firm, is to build a sports sponsorship team headed by former Performance PR...years as ‘The FA Cup sponsored by E.ON'. Prior to Performance, Breakell worked at Consolidated ...

New campaign: E.ON

E.ON is promoting its sponsorship of the FA Cup with a series of idents around match coverage...The energy firm is sponsoring the tournament for the first time this year. The first ident features Championship side Sunderland; entitled 'Shoot the O', it shows Sunderland fans hoofing footballs through a giant E.ON sign. E.ON is backing the TV work with a raft of promotional activity as well as a ...

E.On 'E.ON family cup final' by TBWA\London

The FA Cup Final is nearing and E.On is highlighting its sponsorship of the event

E.ON drops TBWA\London

LONDON - E.ON has parted company with its incumbent agency, TBWA\London....up for pitch in December last year, following E.ON's appointment of Jeremy Davies from the Santander ... the business in 2007, and has produced a series of brand and retail campaigns for E.ON, as well as activity to support its FA Cup sponsorship. Powergen rebranded as E.ON in 2007. ...

E.ON profile 'not affected'

E.ON is confident that its reputation has not been hit by Greenpeace's recent victory...it is safe because the public are not aware that the company owns the power station. E.ON PR and media ... protests in August, which revealed that only four per cent of respondents knew that E.ON owned Kingsnorth. 'It is actually disturbing that so many people do not know we own it,' said Smith. E.ON ...

E.ON shortlists three agencies

LONDON - E.ON has short listed three agencies to pitch for its £20m advertising account, currently

E.ON 'animals' by TBWA\London

TBWA\London created this ad for E.ON to promote its EasyGreen green electricity product for businesses. The 30-second spot shows wild animals roaming around various office environments, including: a beaver drinking from a water fountain; kangaroos bounding across the office floor; a giraffe poking its ...

E.ON puts task into MediaCom

Energy supplier E.ON has appointed MediaCom to its £30m media planning and buying account....Media. The appointment comes a month after E.ON hired MVi, the digital division of MediaVest ... E.ON appointed Jeremy Davies to its most senior marketing position. The former Abbey brand ...

E.ON calls time on PowerGen

LONDON - Utilities company E.ON has confirmed that it is dropping the Powergen name from all its...E.ON has been phasing out the brand by stealth -- in June it launched a TV, press and outdoor campaign, introducing a red logo that is in keeping with E.ON s corporate identity (Marketing, 27 June). Separately, this week the utilities giant launched an integrated campaign to drive awareness of its green ...

E.ON calls time on PowerGen

Utilities company E.ON has confirmed that it is dropping the Powergen name from all its residential...E.ON has been phasing out the brand by stealth - in June it launched a TV, press and outdoor campaign, introducing a red logo that is in keeping with E.ON's corporate identity (Marketing, 27 June). Separately, this week the utilities giant launched an integrated campaign to drive awareness of its green ...

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