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E4 calls digital pitch for site relaunch

E4 has called a pitch to find a digital agency to revamp its website and capture a bigger share...www.E4.com, make it more interactive and expand its range of content. James Tatam, the business manager at E4.com, said: "E4 is an innovative, irreverent brand and the relaunch of the website will bring ... , strategy and media for Channel 4, E4, Film4 and More 4. It is not involved in the pitch. The E4 site ...

Channel 4 creates surreal brand idents for E4

Channel 4 has created a new on-air identity for its digital channel E4, introducing a series...The brand refresh, commissioned through E4 marketing and conceived and directed by Noah Harris ... beach hut and a hotel, and disrupts it with a series of bizarre events involving the E4 logo. Neil Gorringe, the creative director of E4, said: "We wanted something that reflected E4's personality ...

E4 backs site with Stack Da Police game

by Kerb, as part of E4.com's branding campaign....The game, called 'Stack Da E4 Police', will be seeded across a wide range of game sites to increase brand awareness for E4.com and ultimately drive traffic to the video-based site. It features live footage, filmed using two characters who have previously featured in E4 trails. Each of the actors ...

E4 starts new Skins series online with MySpace tie-up

LONDON - E4 is launching the new series of teen drama 'Skins' on its website and on MySpace...and 8, with the final part available on February 9. E4 also intends to stream the entire first episode on E4.com between 10pm and midnight on February 10. The show, which is the first of 10 in the series, will not run on television until 10pm on February 11. MySpace and E4.com will also show Unseen Skins , a ...

Media: Channel 4 relaunches its E4 website

Channel 4 is relaunching its E4 website (www.e4.com) as a social networking site that will host

Digital & Direct brief: E4.com hires Kerb to promote widget

E4.com has hired Kerb to develop a branded widget promoting TV show Fonejacker. The widget enables

CAMPAIGN-I: Outrider secures E4 e-account following C4 strategy rethink

Outrider has snatched the online-media marketing account for E4 after the channel's parent ... it was awarded the E4 account in March, with Gluemedia as the creative agency. However, this was never ... will create to support E4, which launched in January, is an e-mail campaign for Big Brother Two ...

CAMPAIGNS: Weekly Web Watch - Channel 4 fails to bring E4 into line

Organisation: Channel 4 Issue: Launch of E4 At: www.channel4.com Given that Channel 4's latest digital spin-off, E4, launched yesterday (18 January), you might have expected its website ... with Ali G, and to promote the new series of Friends and other C4 favourites that will be showing on E4 ...

Digital Choice: Fonejacker

Fonejacker is an E4 show about prank calls....Kayvan Novak has reinvented what, historically, has been a radio format, for TV, using snappily cut retro graphics, witty visual references and a God-given ability to do silly voices and wind people up. A viral application - Go Jack Yourself - is available on E4.com. It is relevant - you upload your ...

Fonejacker widget allows users to appear in sketches

LONDON - E4.com has released a new widget allowing viewers to appear in one of the show's sketches....Smith, editor of E4.com, said: "We wanted to create something fun and viral for the new series of Fonejacker that users can take away from E4.com and place on their social network profiles." The new season of Fonejacker airs at 10pm on Wednesday on E4, and the widget will be available for a six-month period through ...

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