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E4 starts new Skins series online with MySpace tie-up

LONDON - E4 is launching the new series of teen drama 'Skins' on its website and on MySpace...and 8, with the final part available on February 9. E4 also intends to stream the entire first episode on E4.com between 10pm and midnight on February 10. The show, which is the first of 10 in the series, will not run on television until 10pm on February 11. MySpace and E4.com will also show Unseen Skins , a ...

Michaelides & Bednash takes E4 planning from Naked

brief for digital TV channel E4 to add to its current business for Channel 4....and brand development. It will be tasked with the promotion of E4 programmes including hit teen drama ... portfolio of channels and services. Previously, E4 s communications business was handled by Naked, which ... much like to thank Naked for their significant contribution to E4 s current success. OMD still ...

E4 appoints Cake to pounds 10m business

E4, Channel 4 s new digital entertainment network, has appointed youth marketing agency Cake...E4, Channel 4 s new digital entertainment network, has appointed youth marketing agency Cake ... , guerrilla and viral marketing, to target the 16- to 34-year-old audience E4 hopes to attract. Launch ... and the internet. The agency will handle the launch of both the E4 pay-TV channel, which goes on air on January ...

Hotline: Channel 4 drops advertorials from E4 schedule

Channel 4 has dropped advertorials from the E4 schedule in favour of a new music strand, called E4

C5 poaches E4 chief for programme strategy

Channel 5 has poached Kevin Lygo, currently controller of E4 and head of entertainment and music...E4: launch overseen by Lygo Channel 5 has poached Kevin Lygo, currently controller of E4 and head of entertainment and music at Channel 4, to be its new director of programmes ... the successful launch of the new E4 digital channel. Lygo will fill the gap left by Dawn Airey's stepping ...

Media News: Fragrance brand secures E4 deal

Carolina Herrera New York's new fragrance 212 Sexy has signed up to sponsor Sex and the City on E4.

C4 breathes new life into E4.com

Channel 4 is reviving the website for its digital channel E4 as a stand-alone social networking...From early next year, the domain www.E4.com, which was abandoned in 2002 when the E4 website ... will be able to upload a video clip to the site E4.com, which can be viewed and rated by other users ... other users. The site will also host programme information from E4 shows. ...

Cohen appointed controller of BBC Three from E4

, joining from the same position at commercial broadcaster E4....was appointed head of E4 and head of Channel 4 factual entertainment in 2006. He was responsible for high ... . Between 2000 and 2001, Cohen was factual commissioning editor for the launch of E4. Cohen said: I ve ...

E4 head Boland moves to Millionaire producer Celador

LONDON - Murray Boland, head of Channel 4's entertainment channel E4, has quit to join Celador...Jimmy Carr. Before joining E4 in 2002, Boland was director of programmes at MTV, where he ...

Misfits series debuts with 1.1 million on E4

The second series of E4 drama series 'Misfits' debuted with an audience of 1.11 million, up...Misfits , which follows a set of unlikely superheroes, was the most- watched multichannel programme yesterday (11 November), with a 6.3% share of the TV-watching audience between 10pm and 11pm. According to Channel 4, nearly 600,000 viewers were in E4 s target demographic of 16- to 34-year ...

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