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Adidas 'the street where originality lives' by Sid Lee

Breaking during the finale of Skins on E4 the campaign features a host of celebs from David Beckham to Snoop Dogg. ...

E4 to broadcast round the clock with new daily music strand

LONDON - Entertainment channel E4 is to go fully 24-hour for the first time, with a new music...messages for broadcast in the zone. Julian Bellamy, head of E4, said the show will help develop ... music services available," he said. It marks the first time E4 will broadcast 24 hours a day, 365 days a year because the E4 morning slot is usually vacant except when 'Big Brother' broadcasts through ...

Channel 4 to launch E4 on Freeview in time for new Big Brother

LONDON - Channel 4 is to launch entertainment channel E4 on Freeview to coincide with the start...The decision to launch E4 on Freeview boiled down to Channel 4 forecasting an uplift in ratings ... , chief executive of Channel 4, added that taking E4 free-to-air was "key to our strategy of extending ... existing carriage deal with Sky, but has notified Top Up TV it is withdrawing E4 from its package. E4 ...

Boy band gender swap reality TV show to air on E4

LONDON - In possibly the most bizarre reality TV format to date, E4 has commissioned a show...bizarre, audacious and startlingly funny stunt." The show is due to air on E4 in April and will be re ...

E4 stunt programme runs first promotion on Virgin breakfast show

LONDON - E4's stunt programme 'Death Wish Live!' has teamed up with Virgin Radio to offer Christian...digital channel E4. The promotion will involve O'Connell, who joined Virgin on Monday, crossing over ... . On the E4 show, viewers will see an escapologist hanging and burying himself alive as well as a stuntman ...

BBC poaches Bellamy from E4 as new controller of BBC Three

LONDON - The BBC has appointed E4 head Julian Bellamy as the new controller of BBC Three to replace...It will be Bellamy's first role at the BBC. He has a long background with Channel 4, where he has been head of factual entertainment since February 2003. He added his E4 duties at the start of this year. Bellamy's television career began producing and directing documentaries for 'Dispatches ...

C4 takes Big Brother auditions online as E4.com revived

Wannabe Petes or Nikkis will be able to upload a video clip to the channel's revived website E4 ... with their homemade videos, which they can post on E4.com. Andy Duncan, chief executive of Channel 4, said: "E4 ... 's fastest growing market places." E4.com had been mothballed since 2002 following the website ...

Media: Velvet to back Supernanny

the latest series of Supernanny on Channel 4 and E4....brand manager Joanne Mathers, will coincide with the launch of the latest US series of the show on E4 ...

Channel 4 set to debut live quiz channel by year end

on Freeview, Sky or cable from the end of 2005 after successfully trialling 9 Live on E4 last year....a trial of German gaming channel 9 Live on digital entertainment channel E4 last year. E4 carried ... "it is still very early days". Channel 4 recently launched E4 on Freeview and is planning to launch ...

Nikon to sponsor C4's Hollyoaks

' across Channel 4, E4 and video-on-demand from tomorrow (1 May), to promote the Nikon Coolpix S3000 camera....The sponsorship, negotiated by MediaCom Beyond Advertising, includes all Hollyoaks' transmissions on Channel 4 and the digital youth station E4, as well as PC and TV video-on-demand until 30 September. The idents are being produced by the Jung von Matt agency in Munich. Jeremy Gilbert, group marketing manager ...

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