Pitch Update
19 Jan 2012
millions of people to do the same". Agencies on the EDF digital pitch have yet to be put out of their misery. EDF has informed competing shops that an approval process needs to be completed before a decision ...
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Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
marketing ASOS EDF Energy Thank yous Reward Programme archibald ingall stretton Skitpon ...
P&G joins roster of Paralympic sponsors
13 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
, Coca-Cola, EDF, GE, Lloyds TSB, Omega, Samsung and Visa. ...
Marketing's Power 100
26 May 2010 | by Nicola Clark
-practised in wooing sceptical consumers. As chief operating officer at EDF Energy, Eisenschimmel was instrumental ... to the attention of LBG chief executive Eric Daniels via Lloyds TSB and EDF's backing of London 2012, when she ...
Trading Places (19 Feb): This week's people moves in advertising, marketing and media
19 Feb 2010 | by Staff
(LBG) is set to appoint EDF Energy boss Eva Eisenschimmel to the role of chief marketing officer ...
EDF sidesteps ban over "green and British" dispute
28 Oct 2009 | by Hadassah Nymark
LONDON - EDF's climate change campaign has escaped a ban by the Advertising Standards Authority...the ads misleadingly implied EDF Energy was a "green" energy company and a British company. EDF said ... was not to promote EDF as a green company but to promote the campaign initiatives and motivate the public to change their behaviour and attitude toward the environment. EDF maintained it is one of Britain s largest energy ...
Cleaning brand Method plans schools-based campaign
15 Sep 2009 | by Amy Golding
without getting brands involved.' Method ran a trial of the scheme during EDF Energy's Green Britain Day ...
Green concerns remain on marketing agenda despite the economy
07 Apr 2009 | by Claire Murphy
that its clients include EDF Energy, Peugeot-Citroen and the Carbon Trust. The agency offsets its CO2 ... eating crisps'. Euro RSCG's recent campaign for EDF Energy featured 'recycled footage'. Although ...
Cadbury sets sights on London Olympics deal
16 Sep 2008 | by Ed Kemp
-one domestic partners - Adidas, British Airways, BP, BT, EDF Energy, Lloyds TSB and Nortel - and one tier ...
The week in marketing: 10 September 2008
09 Sep 2008 | by Staff
backstage and from the red carpet as the shows stars arrive. EDF launches single EDF Energy is to launch ... for the EDF Green Fund. The single, performed by 2 Different People, will be available from Thursday on Play ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
