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Unilever tops 2012 Marketing Society Awards nominations

marketing ASOS EDF Energy Thank yous Reward Programme archibald ingall stretton Skitpon ...

Reputation Survey: Olympic sponsors

Research reveals that power supplier EDF Energy is the most high-profile domestic sponsor....Just six months before the start of London 2012, EDF Energy has emerged as the domestic sponsor that most people associate with the event. According to the latest PRWeek/OnePoll survey, 21 per cent of respondents linked the energy firm more closely with the Olympics than the other top tier domestic sponsors ...

The Social Monitor: Olympic sponsors make the running in social media

, BP, BT, EDF and Lloyds TSB (see below). The research looked at the brands over a three ... , at 44.1, is better than that of EDF and British Airways, even though it is not a sponsor. As well ... the carbon emissions of visitors to London. Utility company EDF is also going for an environmental message ...

Energy firms tackle mistrust as they fend off the winter chill

, EDF and Npower, are also preparing their marketing for winter, balancing the need to promote their products and services with responding to consumer concern. EDF has simplified its tariff structure ...

Adwatch (June 29): Moonpig.com delivers its message

/PHD 30 11= ( ) Quorn Dare/Starcom 29 11= ( ) EDF Energy ...

'Humble' marketing: Banking on better

the former EDF marketer. 'Bank advertising is very samey, slightly surrealist, with images of a better ...

Tesco Mobile edges out O2 in Net Promoter Score survey

providers included within the survey were British Gas, EDF Energy, E.ON, and Scottish Power. The report ...

Helen Edwards on Branding: A slogan is forever

of the answers at your fingertips, it's probably because you're actually working at Hyundai, EDF Energy or Lloyds ...

Marketing Society launches green action day

behaviour change. MORE TH N, EDF Energy and CBS Outdoor have already pledged their support ...

Marketing's Power 100

-practised in wooing sceptical consumers. As chief operating officer at EDF Energy, Eisenschimmel was instrumental ... to the attention of LBG chief executive Eric Daniels via Lloyds TSB and EDF's backing of London 2012, when she ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.