29 Sep 2010
| by Russell Budden
With universities and colleges about to open their doors for a new academic year and higher education institutions more oversubscribed than ever, marketers are gearing up to court this large and (surprisingly) lucrative student market.
Latest data from TGI reveals that there are 1.6 million 18 to 24 ...
03 Aug 2011
| by Alice Dunn
courting the summer holiday market, writes Kantar Media's Alice Dunn....to holiday in July and August.
So when it comes to courting the summer holiday market, people with kids ...
27 Jun 2002
| by Mark Earls
The view you will take of this book will probably depend entirely on why you read books concerned with the communications industry. Personally and probably like many, I read them for stimulation and new ideas but not for guidance. It also depends if you will welcome a business book with diversions into...
01 Mar 2002
| by British Brands Group
The European Court of Justice on 20th November 2001 put an end to the battle between brand owners...The European Court of Justice on 20th November 2001 put an end to the battle between brand owners ...
and Levi Strauss v- Tesco Costco, the court emphatically sided with the brand owners and their ability ...
, if the matter is so clear-cut, that the highest court in Europe has sided with the brands. And why are brand ...
19 Dec 2007
The Works London 2,701,418 2,717,756 -1 11,373,379 10,842,290 5
4 Karen Earl
Sponsorship 2 ...
4 Karen Earl
Sponsorship 37 100 0
5 brandRapport 38 ...
. Clients include Canon, Heineken, Walkers. Member ESA.
www.theworkslondon.com
4 Karen Earl ...
18 Jun 2007
| by David Tiltman
Earl Sponsorship 2,536,400 1,981,304 28 5 brandRapport 2,427,366 2,163,393 12 6 M C ...
15 Jun 2011
| by Glyn Britton, Strategy director, Albion
Skip to full table
I blame Mark Earls.
For years, agencies have been telling clients that for their advertising to cut through, they need a bold creative idea. That in today's ultra-busy and ultra ...
know what's happened here. Someone at Autoglass must have read Herd. This is a book by Mr Earls and his ...
17 Jun 2008
| by Nicola Clark
. 'Securing the next 25 sponsorship deals will be the challenge,' he says. Karen Earl, chairman ...
. But despite the continued concerns surrounding the global economic slowdown, Earl says the current climate may ...
Synergy (Karen Earl Sponsorship) 3,171,534 2,536,400 25 7,811,000 4 The Works London 2,814,959 2 ...
18 Jan 2005
| by Charles Whiddington and Mark Lewis
Court on December 16 2004. Had the case been allowed to continue to full trial, it would have been a ...
it had identified. TWG then served notice of its intent to start court proceedings against Rajar over ...
financial loss, which TWG claimed, although not in court, amounted to some 66m. TWG claimed that Rajar ...
04 May 2011
| by Maisie McCabe
.
Last month the High Court rejected BT and TalkTalk's claim that the Act is "unfair" and the Government ...
implementing the Act.
Richards said the High Court s ruling was a "big step forward, especially with how ...