Waitrose 'Heston's Earl Grey and mandarin hot cross buns' by BBH
20 Mar 2012
The Waitrose Easter campaign features a very young Heston Blumenthal and promotes his special brand of hot cross buns.
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The Run To Global 'the run to Monaco' by WCRS
15 Feb 2012
The rally will take place between 23rd and 27th May and will be led by two recent Formula 1 World Champions leaving from Hampton Court Palace. It culminates in the arrival at the 2012 Monaco Grand Prix. WCRS have designed a campaign of four print and digital executions inspired by classic rally and travel ...
Building firm Balfour Beatty hires Rebecca Salt as global comms head
16 Feb 2012 | by Alec Mattinson
-president, corporate comms and strategic marketing at DHL, director of comms at Earls Court and Olympia owner EC O ...
Public Sector: Promotion for court's Wilson
06 Apr 2012
The Supreme Court of the United Kingdom has announced its new head of comms, as it focuses...Ben Wilson has been promoted into the role, replacing Sian Lewis who is taking early retirement. Wilson has been deputy head of comms since September 2010. Wilson said: 'As the only court that can broadcast, one of the key areas we will be focusing on is making more use of this opportunity. We also want ...
Supermarkets court brand advocates via social media
15 Feb 2012 | by Matthew Chapman
Supermarkets are courting social media commentators as independent brand advocates in order
Honda courts grown-up Ferris Bueller fans
31 Jan 2012 | by Daniel Farey-Jones
Honda has released a two-minute long homage to 'Ferris Bueller's Day Off' featuring an older Matthew Broderick skipping a day's shooting and driving around in the brand's CR-V.
Paddy Power courts controversy from YouTube 'fun police'
08 May 2012 | by Matthew Chapman
Paddy Power is continuing to court controversy with its marketing activity with a YouTube ad
Transport department creates group comms role for Nick Court
01 Mar 2012 | by Matt Cartmell
Transport stalwart Nick Court has been promoted to the newly created role of director of group comms. A spokesman for the DfT explained the role had been created in preparation for the focus ... that a director was required with London 2012 coming up,' said the spokesman. Court takes the role ...
O2 courts UK developers to find new uses for NFC
16 Feb 2012 | by Sarah Shearman
O2 is turning to the developer community to find new applications for near field communication (NFC) technology, as it moves to bring the smartphone technology into the mainstream.
Battle of the tech patents: is marketing the winner or loser?
14 Mar 2012 | by Stuart Derrick
The plethora of patent-related court cases between major technology brands Google, Apple, Yahoo...of technology disputes in this area head for the courts. Yahoo! surprised many in the industry when it became ... to court. 'Litigation has accelerated' 'Litigation has accelerated because technology has accelerated ... more than $600m to settle a case with IP company NTP, to avoid a court-ordered shut ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
