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David Beckham scores Elle's first solo male cover

Hearst's Elle UK is celebrating the London 2012 Olympics with a double cover issue featuring David Beckham on sale today, the first time in 26 years the monthly glossy has had a solo male cover model.

PPA Conference: Create exclusive content for social media, says Elle chief

Tweeting from cover shoots featuring celebrities with huge social media followings could be the future for women's magazines, according to Lorraine Candy, editor-in-chief of Elle magazine.

Elle to make David Beckham first solo male cover star

Elle, the UK fashion and beauty magazine published by Hearst Magazines UK, has revealed that footballer David Beckham will feature as its first solo male cover star.

Media: Elle uses Twitter to ramp up print sales

Elle, the fashion and beauty brand published by Hearst Magazines UK, has doubled its magazine subscriptions after it posted tweets and pictures live from its cover shoot for the first time.

Elle boosts magazine subscriptions with Twitter

Elle, the fashion and beauty brand published by Hearst Magazines UK, has doubled its magazine subscriptions after its first live digital streaming of a cover shoot via Twitter.

Brand Manager of the Week: Aoibheann Foley, brand marketing manager, ELLE

Brand marketing manager, ELLEuk.com, ELLE, ELLE Decoration and Esquire, Hearst Magazines UK.

Hearst title Elle in online revamp

Hearst Magazines UK women's monthly Elle has unveiled a new design for its website, Elleuk.com.

 

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