John Frieda primed to host live digital show
25 May 2011 | by Nicola Clark
, is being promoted via Facebook, Twitter and print ads in key titles such as Elle. The idea for a ...
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Elle magazine creates app and campaign for Nokia 700
14 Oct 2011 | by Sophie Maden
Elle magazine has created an app and marketing campaign to promote Nokia's latest smartphone...As part of a campaign for the handset, Elle's November and December issues will feature ... , Slicker, Smarter". Content on both Nokia and Elle's Facebook and Twitter channels will feature display ... , acting COO of Hearst Magazines UK, said: "As the world's biggest-selling fashion magazine, Elle has a ...
Glam Media announces global online sales force
16 Nov 2010 | by Sarah Shearman
commercial director at Hachette UK, and international sales director and advertising director at Elle ...
EBay redoubles marketing efforts for fashion offering
31 Aug 2010 | by Sarah Shearman
The autumn ad push will run across print and outdoor media. Double-page print ads will appear in Vogue, OK!, Look, Grazia, Stylist, Elle and Red, from 31 September, and the outdoor activity will begin in October. The ads, created by BBH, will showcase the brand products, focusing on the savings shoppers can ...
Elle has a hit with Twitter feed
16 Jul 2010 | by Katherine Levy
Elleuk.com, digital home to fashion magazine Elle, has increased its Twitter followers from 17...time Elleuk.com also set up a live-streaming of red carpet arrivals at this year's Elle Style Awards. Marcy Richardson, marketing manager at Elle, said: "We're thrilled that Elle has developed a wide ... of integrating Elle with digital platforms and offering bespoke content on Elleuk.com to satisfy our readers ...
John Lewis promotes spring fashion collection
01 Mar 2010 | by Joe Thomas
and returns with the chosen item. The interactive campaign will appear on websites for Elle, Vogue, GQ, So ...
Trading Places (19 Feb): This week's people moves in advertising, marketing and media
19 Feb 2010 | by Staff
McPherson as business development director, as part of the agency's planned expansion. McPherson ...
Target Media appoints McPherson as business development director
15 Feb 2010 | by Sara Kimberley
partner Cathy McPherson as business development director, as part of the agency's planned expansion....McPherson will report to Target Media's managing director Rob Wilkerson. McPherson has worked at media agency Carat, where she was on the board and helped set up Carat Direct in London and Manchester. She has also been a board director at CIA Director, and was a founding partner for 10 years at All ...
Tommy Hilfiger celebrates American cities in global ad drive
10 Feb 2009 | by Nikki Sandison
worldwide in key fashion publications including Vogue, Elle, GQ, and Vanity Fair and will continue to run ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
