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Glam Media announces global online sales force

commercial director at Hachette UK, and international sales director and advertising director at Elle ...

EBay redoubles marketing efforts for fashion offering

The autumn ad push will run across print and outdoor media. Double-page print ads will appear in Vogue, OK!, Look, Grazia, Stylist, Elle and Red, from 31 September, and the outdoor activity will begin in October. The ads, created by BBH, will showcase the brand products, focusing on the savings shoppers can ...

Tommy Hilfiger celebrates American cities in global ad drive

worldwide in key fashion publications including Vogue, Elle, GQ, and Vanity Fair and will continue to run ...

ElleUK.com launches Elle TV videos on YouTube

LONDON - Elle magazine has released the fashion and celebrity films from its Elle TV channel onto...of shoots with Elle's cover stars, 30-second interviews with the magazine's favourite stars, trend reports, street style, beauty "how to" videos, and, teaser films in the run up to the 2009 Elle Style Awards ... with additional videos. Integrated online marketing agency Grasshopper created the YouTube channel for Elle ...

Elle US cosies up to Stardoll's 8m users

partnership with Elle US and its editor Malina Joseph....'s community. The Hachette Filipacchi title will benefit from Stardoll hosting links to popular Elle blogs such as Street Chic and Fashion Spotlight as well as to the online-only spin-off title Elle Girl . Stardoll ... executive of Stardoll, said: "Stardoll's partnership with Elle legitimizes Stardoll as an ideal platform ...

Magazine publishers back green giveaway of digital issues

The Read Green Initiative allows readers to receive one of 50m free annual subscriptions to digital versions of over 200 titles, including Elle and Woman's Day. Zinio launched the initiative, along with publishers such as Bonnier, Hachette Filipacchi and Greenspun, to encourage consumers to save the environment ...

Elle launches branded shopping site through ShopStyle

LONDON - Fashion magazine Elle has teamed up with ShopStyle, the fashion and social shopping...The Elle-branded site will allow consumers to search for high street, designer and beauty items ... is innovative and very easy to use. "Once our users have been inspired by Elle's edit of the best high ... with Elle magazine to offer its readers the chance to enjoy the ShopStyle experience. "In the US, we ...

German publisher invests £2m in Hoberman's Mydeco.com

Amadeus. Burda publishes more than 260 magazines worldwide, including Elle in Germany. ...

Conde Nast bolsters interactive team with new appointments

of iVillage , and a freelance reporter for The Times, Country Living, Elle Decoration and Marie Claire ...

Dow Jones aims for half of revenue from print by 2009

Jones also appointed a new chairman yesterday, M. Peter McPherson, to replace former chairman, Peter ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.