FMCG giants turn off costly TV in favour of glossies
22 Jan 1997 | by ANNE-MARIE CRAWFORD
, the brand did not use press at all. Kellogg and Procter s Elle, which was not included ...
of Vogue, Cosmopolitan, and Elle. The campaign will run until the end of the year, using ...
, the brand did not use press at all. Kellogg and Procter s Elle, which was not included ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.