Search results for Elle Mcpherson

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MEDIA ANALYSIS: MYSTERY CV

1980: Joins The Guardian, rising to display manager 1989: Quits The Guardian to be advertising director on The Sunday Correspondent 1990: Tiring of newspapers, moves to fashion glossy, Elle 1992: Tiring of fashion glossies, moves to IPC s TV Times 1994: Moves to TV Times ...

NEWS ANALYSIS: Emap Elan brand extensions head down the escape route - Are the days of standalone magazines numbered? Mark Tungate investigates

of sportswear from Elle and a chain of FHM-branded clothing stores may make sense. But a range of low ... . It s such a symbiotic scenario. Elle, for instance, is a lifestyle badge for an entire group of women. ...

COMPANY: AN EXPERT’S VIEW - Frivolous or serious? The young women’s title can’t decide, Mairi Clark writes

t remember it from my youth in the way that I do The Face or Elle - to be honest, I don t remember ... lacks the fashion insight of Elle. The issue facing the editorial team is to decide whether ...

MEDIA HEADLINER: Beeb.com founder leaps into pure commerce with Carlton - Rupert Miles had to bare his soul before his latest move, Ashley Davies hears

Sunday Correspondent, ad director 1991 Elle, publisher 1992 IPC Weeklies, group ad director ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Holy grails of European media - Hits in some countries can easily become misses when exported to others Tracey Taylor profiles domestic success stories and identifies the pitfalls and potentials of cross-border expansion

s magazines such as Elle, Marie Claire and Cosmopolitan were pioneers in the field. More recently, FHM ...

FOCUS: CONSUMER PR - Ensuring brands stay in fashion/PR, rather than advertising, has become the driving force in fashion when it comes to setting trends, says Richard Edwards

yourself at a certain market. We like to be seen in Vogue, Marie Claire, Elle and other specialist ...

STOP PRESS

. Mashman will report to George McPherson, managing director of PCC UK. Former boxing world ...

PUBLIC RELATIONS: Reading between the lines - Advertorials can be a very effective means of product promotion, but there are some bad practices which should be avoided. Robert Gray reports

. The advertorials appeared in Elle, which was chosen because it was deemed the most aspirational title for young women who were interested in fashion and beauty. Editorial input from Elle led to a creative ...

Emap Elan revamps sales operation

directors and the magazines for which they are responsible are Suzanne Grover (Elle and Elle Decoration ...

Briefs

supermodel Elle Macpherson back on UK TV screens in a bid to capitalise on the success of its previous ... 5, when Elle will be shown relaxing on Western Australia s Cable Beach. The ad will appear ...

 

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