Superdrug unveils make-up ads
29 Sep 2000 | by JENNY WATTS
, such as Marie Claire and Elle. The campaign, which breaks next week, represents a departure from ...
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CLOSE-UP: LIVE ISSUE/GIRL POWER MAGAZINES - Competition heats up in the teen girls' mag sector. Newcomers must establish themselves quickly to win ads, Margaret Patrick says
29 Sep 2000 | by MARGARET PATRICK
to Cosmopolitan and aims to eventually lead readers on to the UK s top-selling women s title. Elle Girl, likewise, is nurturing young, aspiring fashionistas who, hopefully, will move on to Elle when their earning power ... with a youthful Hello!-style format. While Cosmo and Elle are planning spring launches ...
Wedgwood launches print campaign
28 Sep 2000
in three years. Ads will break on September 30 to appear in home and lifestyle titles such as Elle...the company in three years. Ads will break on September 30 to appear in home and lifestyle titles such as Elle ...
National Magazines appoints Tequila to Cosmo Girl UK debut
22 Sep 2000 | by MATTHEW COWEN
, and the commercial director, Sara Stephenson. Cosmo Girl follows hard on the heels of Emap s Elle Girl and BBC ...
NatMags imports Cosmo Girl to UK with pounds 4m spend
21 Sep 2000 | by POPPY BRECH
. Last month, Emap announced the launch of Elle Girl, a teen version of women s glossy Elle, while BBC ...
Conde Nast selects Vogue's Reavley as Glamour ad director
15 Sep 2000
edition, which comes in the same format as rivals such as Elle, Marie Claire and InStyle. The UK version ...
MEDIA: BBC picks Claydon Heeley for teen title
07 Sep 2000 | by POPPY BRECH
Emap s soon-to-be launched Elle Girl. Among the weekly celeb-rity titles that appeal to this sector ...
Credit Suisse hands global branding to Amsterdam agency
01 Sep 2000 | by CAROLINE MARSHALL
includes O Neill clothing, Xerox, Elle.com and Italy s Pharmacia Corporation. ...
Diary: Deodorant coincidence smells a bit fishy to us
01 Sep 2000
features celebrities talking about their favourite body parts in Elle magazine, photographed by well ...
MEDIA: BARE: AN EXPERT’S VIEW - Self-confessed health fanatic Fleur McNally is so impressed with the launch issue of Bare
01 Sep 2000 | by FLEUR MCNALLY, the former new-business
Crawford (ex-Elle Decoration). Bare is different - it gets you thinking. The article on spines ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
