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REVIEW: Marketing and advertising news in the week's press

Hachette-Emap Magazines is launching what it claims will be the first premium glossy magazine for teenage girls published in the UK. Elle Girl, which is due to appear in September, will mix glamour with accessible style. - General release. ...

Cosmo and Elle in teen face-off

Cosmo and Elle in teen face-off...Elle Girl: aims for premium teen Emap and The National Magazine Company will go ... announced a September launch date for Elle Girl and is hoping to be the "first ever premium glossy ... downturn in the magazine market. Elle Girl will be launched as an international brand, initially ...

Elle Girl set for September launch

Elle Girl set for September launch...Natmags and Emap will go head to head this autumn when both unveil their new glossy teen magazines. Emap has today announced a September launch date for Elle Girl and is hoping to be the "first ... later delayed due to an overall downturn in the magazine market. Elle Girl will be launched ...

FIELD MARKETING: How FM relies on the right location - Field marketers need a well-targeted campaign to achieve good ROI, says Mary Cowlett

McPherson says: "We had originally budgeted for having to pay to be allowed to stand in football grounds ...

Rocket wins consultancy task for new travel firm

communication task for Elle Macpherson Intimates and picked up Universal Studios early this year. ...

Elle McPherson's Intimates hires Rocket for UK launch

Rocket and New PHD have picked up the multi-million pound launch for Elle McPherson's own lingerie label, Intimates, in the UK. Intimates is one of the most popular lingerie brands in Australasia, where it was launched 12 years ago. McPherson is poised to launch the product across Europe ...

MEDIA: News in brief

Conde Nast's Vogue scooped the top prize at this year's PPA Awards for editorial and publishing excellence and was named consumer magazine of the year. Vogue fought off competition from a shortlist which included Elle, FHM and Heat. The judges said that Vogue 'rises above fashion and has become a must ...

MEDIA: News in brief

Conde Nast's Vogue scooped the top prize at this year's PPA Awards for editorial and publishing excellence and was named consumer magazine of the year. Vogue fought off competition from a shortlist which included Elle, FHM and Heat. The judges said that Vogue 'rises above fashion and has become a must ...

News in Brief

Vogue was voted consumer magazine of the year at the PPA Awards for Editorial and Publishing Excellence last Wednesday. The women's magazine came out on top of a shortlist including Emap Elan's Heat, Elle and FHM . Specialist consumer magazine of the year was Mixmag and NME.com was voted ...

IPC closes Nova magazine after 12 months

figures placed Nova 's circulation at 75,142 lagging a long way behind rivals Elle 's sales of 224 ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.