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Partnership marketing gains popularity in downturn
04 Feb 2009 | by Suzy Bashford
in particular are more open to 'bending' in brand partnerships, as demonst-rated by glossy fashion magazine Elle ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
