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In a surprise move, Lufthansa has handed its global planning and buying brief to MindShare Worldwide. Kirk McPherson, MindShare Worldwide new-business director, is responsible ... 1999 to March 2000, (AC Nielsen MMS), all of which went on press. McPherson joined MindShare ...
Justine Harris has been promoted to director of marketing and communications at Jewish Care, with responsibility for DM, PR, advertising, design and web site development. She was formerly an account director at Saatchi s Digest. Katherine McPherson has taken on the role of head of marketing at City ...
. Elaine Foran, the publisher of Elle, has been appointed group publisher of Elle and Emap Elan s latest ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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