to remove filtersTaking the plunge into IP
01 Jul 2011 | by Neil Munn
the mistakes. We failed early in a pet business. We hired the world's first dog supermodel (Elle MacPherson ...
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MAGAZINE ABCs: Digital editions make impact
23 Feb 2012 | by Katherine Levy and Alasdair Reid
reported digital editions; this time, brands such as Elle and Hello! are among the 56 titles to report ... -grossing brand in the iPhone newsstand chart". Esquire and Elle were down by 4.7% and 2.7% year on year ...
Media: All About UK magazine consolidation
14 Apr 2011 | by Alasdair Reid
-inspired editorial and brand control of this one) Elle. Incredible stuff. And yet it has merely served to confirm ... on the prospect of NatMag being able to tout Elle alongside Harper's Bazaar, Nicholas Coleridge, Conde Nast ... 's lifestyle titles: Elle, which recorded a circulation of 200,531 in the most recent Audit Bureau ...
DHM picks up Elle advertising brief
10 Mar 2011 | by Campaign staff
Elle, the women's magazine owned by Hachette Filipacchi, has appointed DHM London to handle its...-readers of Elle to reappraise their perception of the magazine. Elle , which previously handled its ... ", is set to launch and will feature behind-the-scenes footage of Elle cover-shoots with Cheryl Cole, Kate ...
Elle kicks off review of advertising account
17 Feb 2011 | by Matt Williams
Elle, the women's magazine owned by Hachette Filipacchi, is holding talks with agencies regarding...for the business. Elle currently creates the majority of its ad campaigns in-house. However, it is keen ... an agency to handle a spring brand campaign. In September last year, Elle launched its first ad ... , John Galliano and Coco Rocha. The ads carried the strapline: "25 years of style." Elle 's media ...
RKCR/Y&R and M&C Saatchi only UK winners at D&AD awards
03 Jun 2010 | by Maisie McCabe
's Elle magazine won a yellow pencil in the entire magazine category for its October 2009 issue on singer ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
